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Public Service Announcement

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Public Service Announcement
Public Service Announcement
Eye Donation
Time: 15 Sec
Medium: TV
Voice Over: Female
Featuring: Aishwarya Rai
Goal: To increase awareness about eye donation and motivate people to act i.e register for eye donation.
Visual: Close up of a face. (The person is dead) Someone standing nearby moves their hand over his face and closes his eyes. Visual fades out.

You may have always wanted to donate your eyes after passing away. But your family may not know about it.
Let your friends and family know how you feel about donation. List yourself as a donor.
Leave a living legacy. Brighten up someone’s life by blessing them with your eyes.

I have pledged to donate my eyes. When are you registering yourself?

(Fades out with the following information displayed on screen and voice over dictating it)
For more information call : 0000000 or log on to www.eyedonation.com

Public Service Announcement
Removing Illiteracy
Time: 15 Sec
Medium: TV
Voice Over: Male
Featuring: Anupam Kher
Goal: To increase awareness about illiteracy and motivate people to teach one illiterate to read and write.
Visual: Kids working in small food joints(child labour) , helping parents, working in factories.
Audio: A lil sweet a lil sour instrumental track. This year hundreds of kids from your city will fall prey to child labour unless you resolve to help.
If each one of you contributes as less as an hour every week to teach a kid to read and write we will not only have a better city but a better state, a better country.
Help us eradicate illiteracy. Sign up for the “Better India” programme.
To know how you can help, call: 0000000 or log on to www.abc.com
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