Radioshack's Woes
RadioShack’s Woes
Jonea Brown
American Public University System
Abstract
This paper explores the recent difficulties RadioShack Corp. (RadioShack) has experienced pertaining to organizational culture, job design, job satisfaction, and employee policies. RadioShack’s difficulties were gathered from current and former company employees that were questioned about their experiences. In addition to discussing the trials that RadioShack has experienced, the paper will suggest a solution to get the company’s culture back in line with their mission statement as well as the corporate vision. Topics including employee motivation, supervisory leadership training, and workplace enhancement will be examined. The conclusion will analyze the steps that RadioShack needs to make improvements and ultimately how successful they could be. The analysis will be based on financial reports and independent employee interviews performed by the author on location at several local RadioShack locations. The opinions of the employees varied on many of the different topics but the overall opinion of the company’s culture and practices was very poor.
RadioShack’s Woes RadioShack is a familiar name in the American electronics retailing industry. They operate nearly 5000 stores across the country and deal in the highly competitive consumer electronics segment. The brick and mortar based retailer has experienced limited success in battling their “big box” competitors like Best Buy, H.H. Gregg, Target, and Wal-Mart to name a few. The emerging online battlefield has left them reasonably behind as well. Their well documented financial distress is tearing at the foundation that holds this company together and is threatening to destroy it from the inside out. The problem is escalating quickly and changing the behaviors of the people within the organization.
Problems within the Organization RadioShack’s admits that the staying power of the company which has been in business
Jonea Brown
American Public University System
Abstract
This paper explores the recent difficulties RadioShack Corp. (RadioShack) has experienced pertaining to organizational culture, job design, job satisfaction, and employee policies. RadioShack’s difficulties were gathered from current and former company employees that were questioned about their experiences. In addition to discussing the trials that RadioShack has experienced, the paper will suggest a solution to get the company’s culture back in line with their mission statement as well as the corporate vision. Topics including employee motivation, supervisory leadership training, and workplace enhancement will be examined. The conclusion will analyze the steps that RadioShack needs to make improvements and ultimately how successful they could be. The analysis will be based on financial reports and independent employee interviews performed by the author on location at several local RadioShack locations. The opinions of the employees varied on many of the different topics but the overall opinion of the company’s culture and practices was very poor.
RadioShack’s Woes RadioShack is a familiar name in the American electronics retailing industry. They operate nearly 5000 stores across the country and deal in the highly competitive consumer electronics segment. The brick and mortar based retailer has experienced limited success in battling their “big box” competitors like Best Buy, H.H. Gregg, Target, and Wal-Mart to name a few. The emerging online battlefield has left them reasonably behind as well. Their well documented financial distress is tearing at the foundation that holds this company together and is threatening to destroy it from the inside out. The problem is escalating quickly and changing the behaviors of the people within the organization.
Problems within the Organization RadioShack’s admits that the staying power of the company which has been in business
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