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Research on Information Desimination

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Research on Information Desimination
Research Paper

Does Facebook, one of today’s most popular social networking site, prove to be an effective source of information and as well as medium for information dissemination to the students of Media Studies Department, College of Arts and Sciences, Ateneo de Naga University?

Researchers:

Kimberly P. Benito

Larry B. De Leon

Lady Lou C. Doroin

Table of Contents:

Abstract ---------p. 2

Chapter I ---------p. 4-6

Rationale Statement of the Problem Objectives Scope and Limitation

Chapter II –Related Literature ---------p. 7-13

Conceptual Framework Definition of Terms

Chapter III ---------p. 14-16

Research Design and Methodology Area/respondents Profile Method for Data Gathering Method for Data Analysis and Interpretation

Chapter IV ---------p. 17-22

Survey Answers Demographic Profile

Chapter V ---------p. 23-24

Conclusion Recommendation

References ---------p. 25

Abstract

This study discusses the effectiveness of Facebook, one of today’s most popular social networking sites, as a tool for gathering and sharing information. This aims to know the effectiveness of the said SNS and its lapses in information gathering. With 79 numbers of respondents, this research has reached its objectives after the qualitative and quantitative phases. Descriptive statistics is used to interpret and analyze the data gathered. By means of tables and tabulations, data are presented and analyzed. This research does take account of the 8 typologies which is ranked according to purpose. After having information rank 2nd among the 8 typologies, this research has proven that Facebook is in fact a good source of information and medium for information dissemination.

Chapter I

Rationale

It has been



References: Theories of Communication, Boyd & Ellison(2007) Two Step Flow Theory, Katz and Lazarfeld’s Model, (1944-55) Exploring Temporal Communication through Social Networks,L. Hossain, K. Chung and S. Murshed Trends in scholarly use of online social media, A. Gruzd, K. Staves (http://www.highbeam.com/topics/mark-zuckerberg-t10772) (http://www.highbeam.com/topics/mark-zuckerberg-t10772)

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