Why a Strategic Plan is needed
In any successful business, a strategic plan is important to for the company to follow. A strategic plan allows short term and long term goals to be reached. Riordan is a worldwide company that targets customers interested in creating a unique manufacturing plastic for different purposes. The different purposes can include auto parts for manufacturers, appliance manufactures, and beverage makers and bottlers. For Riordan, the company will use the strategic plan to overcome sales and have a competitive advantage. Riordan manufacturing is a well-established business with several strategic plan steps to follow for best results from the company. The strategic plan includes five steps. The five steps are getting ready, articulating mission, and vision, assessing the situation, developing strategies, goals, and objectives, and completing the written plan (University of Phoenix, 2012).
Step one has many tasks that need to be performed before any of the other steps continue. In step one, there are five tasks that include identify specific issues or choices that the planning process should address clarify roles, create a Planning
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