We are using a national advertising to promote the product that means we using a same advertisement to show the product everywhere and anywhere. In this case, we can ensure every of our customer can get the same information about the product. Next, we also cooperate with other company or website to promote the Roomba such as mashable.com website, YouTube, electricshopping.com and so on. Function of YouTube and electricshopping.com almost is the same; they help us to share the video/information about the floor vacuum cleaner-Roomba to the whole world. Some more the mashable.com website helps us share the news from the newspaper or customer experience about our product and update our company latest news.
Furthermore, we also can do sales promotion to promote the product-Roomba. For example, demonstrations on a show or in shopping mall or during trade shows, gift of contests or sweepstakes. The aim of become a gift of contests or sweepstakes is because we can promote our product indirect way. The winner of the contest or sweepstakes can get our product and use the product. After used the product if our product is good or suitable for they friend, they will introduce or share the good thing with they friend. In this way, it can be an advertisement through our customer’s mouth.
Besides, some of the people wont buy our product is