Samsung Electronics is one of the world's largest semiconductor manufacturers; Samsung Electronics is also South Korea's top electronics company. It makes many kinds of consumer devices, including DVD players, digital TVs, and digital still cameras; computers, color monitors, LCD panels, and printers; semiconductors such as DRAMs, static RAMs, flash memory, and display drivers; and communications devices ranging from wireless handsets and smart phones to networking gear. The company, which is the flagship member of Samsung Group, also makes microwave ovens, refrigerators, air conditioners, and washing machines. Nearly half of sales come from the Asia/Pacific region. Top industries for Samsung Electronics Co. are memory chip and module manufacturing, communications chip manufacturing, wireless telephone handset manufacturing. Samsung is no longer the company that it used to be, it is a company that has put in a lot effort and money for changing its reputation. Today, Samsung is striving and growing into one of the most successful companies ever. It has an extensive product line that caters to many different people. It no longer operates on low profits; it’s striving on the highest.
Sales Preparation
MarketValue 160834.8asof 2012-11-09
FiscalYear-End Dec
2011 Sales (mil) 104,155.453
2011 Employees 101,970
EmployeeGrowthPercent 6.6%
Assets (mil) 101,260.188
NetIncomeGrowthPercent -25.94%
SalesGrowthPercent 5.2%
Income Statement 2011 2010 2009
Revenue $104,155.454 $99,004.037 $77,007.137
GrossProfit $26,216.298 $30,225.083 $18,331.443
OperatingIncome $10,088.036 $13,163.092 $5,445.767
NetIncome $8,646.132 $11,674.559 $8,277.33
Diluted EPS $28.8 $39.04 $27.96
SWOT analysis
A good SWOT analysis can help the company and competitors place themselves in the market wisely. Therefore, let us look at the SWOT Analysis of Samsung to give an idea of how the company is operating in the world.
Strengths
• Samsung has a wide product range,