Preview

Saul Bass

Good Essays
Open Document
Open Document
776 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Saul Bass
Saul Bass: The Game Changer
Vicente Mendez

|

Saul bass: The Game Changer
Designers are always influential to the world in their works. Saul Bass was one designer who stood out. He took his talents to their limits and redefined design with his works. Not only was he a great graphic designer, but the reigning master of film title design. He changed and redefined the art of graphic design. Saul had many innovations, breakthroughs and discoveries, and theories and philosophies. Movies often have strong messages to send or certain things that they want the audience to catch. Saul reinvented the film posters and picture title sequences and did it in ways that intrigued and redefined what it meant to be a graphic designer (Thatcher). His innovation and creativity brought him his fame and superiority in the design industry. The Man With the Golden Arm was the movie that brought him recognition when he designed the film poster and title sequence to depict the arm of a heroin addicts arm which was the message of the film (Thatcher). In the mid 50’s heroin was a taboo subject and the movie depicted a jazz musician who works to overcome his heroin addiction. Just as Saul wanted, the iconic arm got people talking and gave the movie some recognition as well as Saul Bass. Bass was an inventor and provided effect, memorable titles sequences, inventing a new type of kinetic typography (Thatcher). He brought many new ideas to life; his innovations were his key to success and recognizable as a revered designer. Saul redefined what it meant to be a graphic designer for movies. His works for movie titles and sequences changed how many perceived the title screens to be (Brown). The point of a title sequence and film posters are to catch the audience’s attention, but keep it simple so it is easier to understand. Must also allow the audience to have their own interpretation too, it will bring more attention and light to the film (Brown). When the audience themselves have an



Cited: Thatcher, Lisa. "Saul Bass: The Film Posters You Know Better than Any other." Lisa Thatcher. N.p., 16 Feb. 2012. Web. 18 Nov. 2012. <http://lisathatcher.wordpress.com/2012/02/16/saul-bass/>. Brown, D. (1982). Aiga. Retrieved from http://www.aiga.org/medalist-saulbass/

You May Also Find These Documents Helpful

  • Satisfactory Essays

    FTV106Aquickguide

    • 180 Words
    • 2 Pages

    For further assistance or consultation appointment, contact Diana King / Film, Television and Theater Librarian / 310-206-4823 / diking@library.ucla.edu…

    • 180 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    References: Phillips, W. H. (2009). Film: An introduction (4th ed.). New York, NY: Bedford/ St. Martin’s.…

    • 545 Words
    • 3 Pages
    Satisfactory Essays
  • Good Essays

    Maestro and Pleasantville

    • 925 Words
    • 4 Pages

    The composers of the novel Maestro by Peter Goldsworthy and the film Pleasantville by Gary Ross are both successful in conveying their purpose through the use of distinctively visual images. In Maestro, it is clearly evident through Goldsworthy’s use of a memoir styled novel, the reader can see Paul’s (the protagonist’s) journey to a changed in perception after maturity has been accomplished. Goldsworthy reveals his purpose through his distinctively visual portrayals of Eduard Keller, Paul’s music teacher, and how they come to change through his life. In Pleasantville, Ross conveys his purpose through distinctively visual images expressed through cinematic techniques such as colour and juxtaposition. Throughout the film, it is clear that Ross uses a distinct use of juxtaposing colour to reveal his thoughts about how one can change through new experiences. This is portrayed in scenes in the film such as Skip’s first sexual encounter and Betty Parker’s first sexual pleasures…

    • 925 Words
    • 4 Pages
    Good Essays
  • Best Essays

    Nelmes, Jill, ed. An Introduction to Film Studies. 2nd Ed. New York: Routledge, 1999. Print.…

    • 1496 Words
    • 6 Pages
    Best Essays
  • Best Essays

    Kracauer, Siegfried. “Basic Concepts.” Film Theory and Criticism. Braudy, Leo and Cohen, Marshall. New York: Oxford, 2009. 147-158.…

    • 2775 Words
    • 12 Pages
    Best Essays
  • Powerful Essays

    Hoop Dreams Analysis

    • 2630 Words
    • 11 Pages

    Bibliography: Bellour, Raymond, and Constance Penley. The Analysis of Film. Bloomington: Indiana UP, 2000. Print.…

    • 2630 Words
    • 11 Pages
    Powerful Essays
  • Good Essays

    Marc Newson

    • 393 Words
    • 2 Pages

    Marc Newson has been described as the most influential designer of his generation. He has worked across a wide range of disciplines, creating everything from furniture and household objects to bicycles and cars, private and commercial aircraft, yachts, various architectural commissions, and signature sculptural pieces for clients across the globe.…

    • 393 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Alvin Lustig Essay

    • 499 Words
    • 2 Pages

    Furniture, signs, interior, exterior, ads, logos, packaging, books, and magazines, all has abstract shapes and negative space. His natural sense of clean crisp designs is breathtaking. He was known for all design disciplines. Lustig’s talent was definitely something to be known and famous for. He kept a consistency throughout all of his work. You could name his work by looking at it. It’s admirable. Most designers will design anything that you may need them to do, which is also admirable, but there is no signature look for them. Not like Lustig.…

    • 499 Words
    • 2 Pages
    Good Essays
  • Best Essays

    dsfsdsfs

    • 4483 Words
    • 18 Pages

    Jump up ^ [dead link] "Talking Pictures: The Art of the Essay Film". Cinema.wisc.edu. Retrieved March 22, 2011.…

    • 4483 Words
    • 18 Pages
    Best Essays
  • Better Essays

    Dave Brubeck

    • 1331 Words
    • 6 Pages

    The album “Time Out” (1959), by The Dave Brubeck Quartet is considered one of the…

    • 1331 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Arguement Essay Sagmeister

    • 3412 Words
    • 14 Pages

    Sagmeister earned Grammys for his iconic music packaging art (see his David Byrne CD covers). With his poster designs for the AIGA, as well as a slew of heralded personal projects, it’s safe to say that his status as a design superstar has been cemented. He also obtained a Lucky Strike Designer Award in 2009. There are two published monographs on his work, “Things i have learned in my life so far” (2008) and “Sagmeister, Made You Look” (2001) that are often found on designer’s bookshelves.…

    • 3412 Words
    • 14 Pages
    Powerful Essays
  • Powerful Essays

    African American Theatre

    • 1931 Words
    • 8 Pages

    Jones, G W. Black Cinema Treasures Lost and Found. Denton: University of North Texas asdfffP, 1991. 129.…

    • 1931 Words
    • 8 Pages
    Powerful Essays
  • Satisfactory Essays

    Alien Me!?

    • 1973 Words
    • 8 Pages

    Your Study Guide offers a discussion of “Thinking and Writing about Film” (Supplementary Unit 2, pp. 127-133) which is part of the assignment for the start-up, and again for the week when this paper should be completed. The accompanying broadcast (shown only in the first week during the summer term, but with repeated broadcasts in the longer spring…

    • 1973 Words
    • 8 Pages
    Satisfactory Essays
  • Powerful Essays

    Look all around you and you will see art created by Graphic Designers and yet many people will not even take a moment to think about who created it and what the story is behind them. From billboards to movie posters, packaging to TV and movies, Graphic Design is everywhere. When you are in the movie theater lobby the next time take a moment to look at all the posters on the walls announcing the upcoming movies, each and every one of those was created by a Graphic Designer somewhere, they don’t just magically appear. All of this has become so commonplace to us that often we…

    • 3271 Words
    • 14 Pages
    Powerful Essays
  • Good Essays

    The use of distinctively visual features has had a positive effect on my appreciation of peter goldsworthys maestro & Vincent van goghs starry starry night . this has been done through distinctively visual features such as descriptive and emotive language in maestro and the use of colour, shading, lighting and placement in starry starry night.…

    • 443 Words
    • 2 Pages
    Good Essays