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Starbucks Case Study

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Starbucks Case Study
Starbucks case study

1- I think the most important management skills for Schultz to have are the conceptual skills. Since Schultz is the chairman of Starbucks, which means he is the top manager of the company, the conceptual skills are the most important for him to have. Mostly because conceptual skills help him see the organization as a whole. It helps the manager understand the relationship among the various subunits, and visualize how the organization fits into its broader environment. In fact the conceptual skills are defined as the ability to think and to conceptualize about abstract and complex situations. But as we can see in the case Schultz proved he had good conceptual skills when he decided to open his own espresso chain after seeing an espresso bar in Italy and then bought Starbucks and turned it to what it is today.
As for Starbucks store manager, they should have their technical skills developed. It is very important for a store manager to have the job-specific knowledge and know the techniques needed to proficiently perform work tasks.
Starbucks store manager is a first line manager, a category often formed by employees with excellent technical skills who gets promoted to first line managers. This is because these managers have to deal with nonmanagerial employees who use tools and techniques to produce the company's products or to service its customers.
As for human skills who consist of the ability to work well with other people individually and in group, these skills are very important to both Schultz and any other kind of manager because all managers deal with people, and their ability to get the best out of the people they manage will be very benefic for the whole company.

2- Let us start with scientific management, this theory is an approach that involves using scientific methods to define the “one best way” for a job to be done, like putting the right person on the job with the correct tools and equipment, having a standardized

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