Preview

Starbucks Csr

Best Essays
Open Document
Open Document
1443 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Starbucks Csr
Starbucks
Corporate Social Responsibility

By: Allisen Brennan
September 2012

Table of Contents

Non Discriminatory Hiring, Promotion, & Retention Practices 3
Accessibility 3
Environmental Issues 3
Recycling 3
Green Stores 4
Energy & Water Consumption 4
Customer Relationships 4
Community Service & Investments 4
Youth Action 5
Supplier Relationships 5
Farmer Support 5
Coffee and Tea Growing Communities 5

Non Discriminatory Hiring, Promotion, & Retention Practices

Starbucks values and respects the diversity of it 's culture.[1] Starbucks partners (the employees) are sought out and engaged to create a business environment as diverse as the communities and customers they serve.1 As evidence to their non-discriminatory practices, Starbucks has earned a 100% rating from the Human Rights Campaign 's Corporate Equality Index for the past 4 year.[2] This rating assesses what companies are fair and non-discriminatory towards LGBT employees and potential employees.2

In addition to non discriminatory acts towards employees, Starbucks is also working to develop diversity within it 's suppliers, trying to increase business with minority and women owned suppliers.1

Accessibility

Starbucks is working towards making it 's stores as well as it 's workplace accessible to all people with disabilities.[3] They are working towards removing all barriers through the lowering of hand-off counters where customers obtain their drinks, and by publishing a braille brochure that is currently only in distribution in US stores.3 Starbucks is also looking to broaden the inclusion of disabled people into the workplace through the Starbucks Access Alliance, a forum of current partners looking at how operations can change to become more accessible.[4]

Environmental Issues

Recycling

Most of the waste generated by Starbucks stores occurs behind the scenes in the form of cardboard boxes, milk and syrup



Cited: "Career Diversity | Starbucks Coffee Company." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. . "Community Service | Starbucks Coffee Company." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. . "Diversity - Partners, Customers, Suppliers & Communities | Starbucks Coffee Company." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. . "Diversity at Starbucks | Starbucks Coffee Company." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. . "Energy Conservation | Starbucks Coffee Company." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. . "Green Building | Starbucks Coffee Company." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. . "Partner Networks | Starbucks Coffee Company." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. . "Recycling & Reducing Waste | Starbucks Coffee Company." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. . "Year in Review: Fiscal 2011." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. . "Youth Action | Starbucks Coffee Company." Starbucks Coffee Company. N.p., n.d. Web. 1 Oct. 2012. .

You May Also Find These Documents Helpful

  • Best Essays

    * Nancy F.Kohen, Marya Besharov, Katherine Miller. (2008). Starbucks coffee company in 21st century. Available: Harvard digital library. Last accessed 30 September 2011.…

    • 4211 Words
    • 17 Pages
    Best Essays
  • Good Essays

    BA 440 Starbucks SWOT

    • 870 Words
    • 3 Pages

    Starbucks employs over 149,000 workers and brought in a profit of $1.38 billion in 2012 (www.strategicmanagementinsight.com). The company is a household name that has been featured in television and movies and a brand that is sought after by countless celebrities. Although the company is the top retailer of coffee in the United States, Starbucks has shown a trend in sales since early 2009 that allude to the fall of the “great coffeehouse empire”. Because of this troubling news, executives at Starbucks have began to look deeper into the strengths and weakness of the organization and have tried to build courses of action that will help propel the chain back to the top of their market.…

    • 870 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Diversity Audit

    • 1605 Words
    • 7 Pages

    Starbucks operates its business and stores in different parts of the world. Hence it is obvious that people from different cultures of the world are a part of Starbucks. The people connected with Starbucks can be any of its stakeholders, including its employees, suppliers, etc. As indicated in its website, it can be found that cultural diversity is given high priority and due respect in the company (Starbucks, 2012a). Apart from selling coffees, Starbucks is also engaged in the business of building up new human connections and relationships. Celebration of cultures and community involvement are also part of Starbucks activities. At Starbucks, diversity is defined as the…

    • 1605 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Starbucks is the largest coffeehouse company in the world. From factories to retail stores, Starbucks is faced with many conflict situations on a day to day basis with their employees.…

    • 982 Words
    • 3 Pages
    Good Essays
  • Better Essays

    Starbucks vs Tim Hortons

    • 1379 Words
    • 6 Pages

    Starbucks is a “premier roaster, marketer and retailer of specialty coffee” (Marketline 2012). This company is globally recognized because of their vast amount of stores, consisting of more than 17,000 retail stores in over 55 countries. Most retail stores are in highly populated areas, like “downtown and suburban centers, office buildings, university campuses and in select rural and off-highway locations” (Marketline 2012).…

    • 1379 Words
    • 6 Pages
    Better Essays
  • Powerful Essays

    Diversity Audit

    • 3835 Words
    • 16 Pages

    From the first barista ever hired, Starbucks has been committed to its partners and has prided itself on being a company based on diversity and acceptance of all cultures; not only from the partners but from the coffee…

    • 3835 Words
    • 16 Pages
    Powerful Essays
  • Better Essays

    Marketing Mix Mkt/421

    • 871 Words
    • 4 Pages

    To create this type of environment Starbuck’s Coffee marketing team has placed conversation topics on the sides of each cup to spice up any meeting that one may have. Starbuck’s Coffee also allows all customers to have access to the internet which always can prolong a stay. Starbuck’s Coffee guarantee’s the average customer that is visiting a store; quick service with the surety to leave with the strong smell of a coffee house. They are so committed to having their stores feel and smell like a coffee house that they even prohibit their employees from wearing perfume and cologne because it takes away the aroma of the coffee. In addition, Starbuck’s Coffee makes sure that they are environmentally friendly so that it also adds to their image that they are promoting. (Kembell, 2002).…

    • 871 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    Week 2 Team A Paper

    • 605 Words
    • 2 Pages

    Diversity. When it comes to the four functions of management, Starbucks not only does a phenomenal job of blending coffee but blending all functions of management including diversity. Diversity within the giant corporation incorporates different ethnic groups, age, personality, thinking styles, education, and sexual orientation. These are just some of the various ways this organization invests in diversity; In order to be successful Starbucks must face these issues daily and plan on ways to implement a successful yet dynamic management system. Diversity not only affects Starbucks internally but also externally. Starbucks has to continually protect its public image to customers and must create a higher standard of competition with other businesses. Starbucks is a leader in its own. Being a Leader in an organization such as the Coffee “Great” can be considered a practice for diversity management because it gives the understanding that in order to fix external diversity problems; it must start by accomplishing the internal factors that diversity can affect. “On a quarterly…

    • 605 Words
    • 2 Pages
    Powerful Essays
  • Good Essays

    Starbucks is a company in which purchases and roasts high quality whole bean coffees and sells them along with fresh, rich-brewed, Italian style espresso beverages, a variety of pastries and confections, and coffee-related accessories and equipment (starbucks.com). During my environmental scan in which took place at the Starbucks on the corner of Fair and Newport across the street from vanguard, I noticed many things in which where never brought to my attention in prior stays and visits at Starbucks; such as the many social groups in which choose to have their meetings at Starbucks. Thus in this essay we will discuss things in which many people do not really notice when going to Starbucks.…

    • 1130 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    "premium" coffee. Starbucks is a leading specialty coffee retailer and US one of the best know brand today. 40% Coffee Market Size…

    • 3410 Words
    • 14 Pages
    Powerful Essays
  • Better Essays

    This paper will review the efforts at Starbucks to become a sustainable corporate partner with its shareholders, employees and customers. Most importantly, it will examine how Starbucks has become a leader in corporate social responsibility and sustainability worldwide.…

    • 991 Words
    • 4 Pages
    Better Essays
  • Satisfactory Essays

    In 2004, Starbucks began reducing the size of their paper napkins and store garbage bags, and lightening their solid waste production by 816.5 metric tons (1.8 million pounds).[97]In 2008, Starbucks was ranked No.15 on the U.S. Environmental Protection Agency's list of Top 25 Green Power Partners for purchases of renewable energy.[98]…

    • 567 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Organization diversity

    • 399 Words
    • 2 Pages

    Starbucks has been able to support diversity within their workforce by improving satisfaction of employees that has resulted in an increase in productivity and retention of employees. Starbucks has also included diversity and inclusion into the core of their leadership competencies. By educating their employees Starbucks seeks out partners who are also known as employees to engage in their diversity community they serve. They have created a working environment where diversity is very much valued and respected while committed to uphold a culture. Starbucks is the only major food and beverage chain to provide health benefits to both full-time and part-time partners (employees). Starbucks Supplier Diversity Program actively seeks out and contracts with supplies that are either female or minority-owned. Recognizing the company for its outstanding minority business development program, with demonstrated results, Northwest Mountain Minority Supplier Development Council presented Starbucks with its National Corporation of the Year Award in 2012. The same year Starbucks and several of its partners (employees) were nominated for and awarded with various National MSDC and Northwest MSDC honors (Starbucks' Award-Winning Program Partners with Suppliers). To advance Starbucks diversity and inclusion goals they are leveraging Starbucks Partner Network Groups. These groups provides the company with insight on product innovation, business solutions, partner development and the recruitment and retention of partners.…

    • 399 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    “Starbucks dedicates itself to creating a workplace respecting and valuing people from diverse backgrounds, and enabling its employees to do their best work. We honor the unique combination of talents, experiences, and perspectives of each partner; making Starbucks success possible” (Starbucks, 2012, p. 1). In addition to the diversity of coffee and other products, Starbucks’ dedication leads to celebrating cultures,…

    • 312 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Prepared for: Starbucks Coffee Company W. H. Evans Prepared by: Sophie van der Vecht Neni Pogarcic Hidde van der Dussen Tim Ensing Dan Mackinnon Lucia Suchankova…

    • 14317 Words
    • 58 Pages
    Powerful Essays