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Strategic Initiative Research Paper

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Strategic Initiative Research Paper
Strategic Initiative

Strategic Initiative
A nation, corporation, and the individual, will find it imperative to have a realistic picture of the current and future financial standing. Strategic and financial planning provides PepsiCo the foresight to have initiative reflected in the annual report, initiative effects on cost and pricing, and all risks associated with the plan. Motivation for the having a stout strategic and financial plan assists with PepsiCo’s success and stays a critical area to address. No available resource is more important to survival than the need for fresh water, and the supply for safe water is diminishing as the need for more people to have access to fresh water is on the rise. Seventy percent of the earth’s surface is covered by huge bodies of water and less than three percent is fresh water and the other 30 percent being salt water. About a billion people are without access to clean drinking water (PepsiCo, 2011). One of PepsiCo’s strategic planning initiatives is to provide ways for safe water to be made available. The goals are to be able to provide it to over three million people in
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Anytime a corporation works on a new project, a new product, or an initiative, the cost of doing so has to be budgeted into the larger picture. When Pepsi decided that this initiative is one they wanted to embark on (PepsiCo, 2011), one area of the budget that they needed to determine was an estimated cost from start to finish as well as any future on-going costs associated with the initiative. Pepsi’s staff will need to determine if the costs of building water kiosks, rainwater-harvesting systems would have a positive return on investment (PepsiCo,

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