Supply Chain Performance: Achieving Strategic Fit and Scope
True/False
1. A company’s competitive strategy defines the set of customer needs that it seeks to satisfy through its products and services.
Answer:
Difficulty: Easy
2. The value chain emphasizes the close relationship between all the functional strategies within a company.
Answer:
Difficulty: Moderate
3. A company’s product development strategy defines the set of customer needs that it seeks to satisfy through its products and services.
Answer:
Difficulty: Moderate
4. A company’s product development strategy specifies the portfolio of new products that it will try to develop.
Answer:
Difficulty: Easy
5. A company’s supply chain strategy specifies how the market will be segmented and how the product will be positioned, priced, and promoted.
Answer:
Difficulty: Easy
6. A company’s supply chain strategy determines the nature of procurement and transportation of materials as well as the manufacture and distribution of the product.
Answer:
Difficulty: Easy
7. The degree of supply chain responsiveness should be consistent with the implied uncertainty.
Answer:
Difficulty: Easy
8. The degree of supply chain responsiveness does not need to be consistent with the implied uncertainty.
Answer:
Difficulty: Moderate
9. To achieve complete strategic fit, a firm must ensure that all functions in the value chain have consistent strategies that support the competitive strategy.
Answer:
Difficulty: Moderate
10. To achieve complete strategic fit, a firm must ensure that all functions in the value chain have diverse strategies that support functional goals.
Answer:
Difficulty: Moderate
11. Because demand and supply characteristics change, the supply chain strategy must change over the product life cycle if a company is to continue achieving strategic fit.
Answer:
Difficulty: Easy
12. The supply chain strategy must be established at the beginning of the product life