Supply Chain of Cadbury
A report on
SUPPLY CHAIN OF CADBURY
[pic]
Submitted to: Submitted by:
Prof: Dr.P.R.S.Sharma. J. Prathima(1226312111) B.Anusha(1226312101) J.Sumanth(1226312110) Ch. Satish(1226312105) G.S.N. Naresh.(12263121)
GITAM School of International Business
GITAM UNIVERSITY,
Visakhapatnam.
INTRODUCTION: Cadbury is a British confectionery company, the industry's second-largest globally after the combined Mars-Wrigley. Headquartered in Cadbury House in the Uxbridge Business Park in Uxbridge, London Borough of Hilling don, England and formerly listed on the London Stock Exchange, Cadbury was acquired by Kraft Foods in February 2010, after integration the combined Cadbury and Kraft companies became the largest confectionery company in the world again The Company was an ever-present constituent of the FTSE. From the indexes’ 1984 inception until its 2010 takeover.
ELEMENTS OF THE SUPPLY CHAIN A simple supply chain is made up of several elements that are linked by the movement of products along it. The supply chain starts and ends with the customer.
* Customer: The customer starts the chain of events when they decide to purchase a product that has been offered for sale by a company. The customer contacts the sales department of the company, which enters the sales order for a specific quantity to be delivered on a specific date. If the product has to be manufactured, the sales order will include a requirement that needs to be fulfilled
SUPPLY CHAIN OF CADBURY
[pic]
Submitted to: Submitted by:
Prof: Dr.P.R.S.Sharma. J. Prathima(1226312111) B.Anusha(1226312101) J.Sumanth(1226312110) Ch. Satish(1226312105) G.S.N. Naresh.(12263121)
GITAM School of International Business
GITAM UNIVERSITY,
Visakhapatnam.
INTRODUCTION: Cadbury is a British confectionery company, the industry's second-largest globally after the combined Mars-Wrigley. Headquartered in Cadbury House in the Uxbridge Business Park in Uxbridge, London Borough of Hilling don, England and formerly listed on the London Stock Exchange, Cadbury was acquired by Kraft Foods in February 2010, after integration the combined Cadbury and Kraft companies became the largest confectionery company in the world again The Company was an ever-present constituent of the FTSE. From the indexes’ 1984 inception until its 2010 takeover.
ELEMENTS OF THE SUPPLY CHAIN A simple supply chain is made up of several elements that are linked by the movement of products along it. The supply chain starts and ends with the customer.
* Customer: The customer starts the chain of events when they decide to purchase a product that has been offered for sale by a company. The customer contacts the sales department of the company, which enters the sales order for a specific quantity to be delivered on a specific date. If the product has to be manufactured, the sales order will include a requirement that needs to be fulfilled