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Swot Analysis For 1st Choice Dog Foods

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Swot Analysis For 1st Choice Dog Foods
1st Choice Dog Food is a new dog food company that has started up in Clarksville, TN. It’s an up and coming dog food that offers nutritional dog food that helps your dog grow up healthy and strong. With increasing demands of internet sales that now offer free shipping on $49 and up when you shop online. Having also added day packs which, if you’re going on vacation or out of town we have pre-package dog food bags so your dog is eating fresh dog food every day.
To assist 1St Choice Dog Food on what direction to increase sales in marketing to continue to work on its strengths and find the weakness which is why I’ve done a SWOT analysis to better enhance my product for advancing my scope of the market. Figure 1: SWOT analysis for 1st Choice Dog Food
1st Choice Dog Food having many strengths emphasize on what makes it marketable. With having competitive pricing with the leading dog brands, it will also offer to be able to purchase your dog food from any device that supports internet to make going to the store to buy one product easier and saves gas and time. Additionally, having our product with no animal by products and you’re able to buy them in daily bags for when you go out of town or on vacations making your dog food fresh daily. This also goes in conjunction the …show more content…
Second is by pushing the social media trend the city has going for it and have the QR codes to scan that will have information about our product and be able to order it online. 1st Choice Dog Food product being new can be a negative and a positive at the same time being new. Having the dog food approved by AAFCO (Association of American Feed Control Officials) to ensure to the customers that they are getting a quality dog
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