Task 4 P5 UK And China

Scenario: Your manager wants you to create a visual aid for the Directors’ Annual Report which you will then present. She has asked you need to create either a poster/picture/spider diagram/flow diagram which describes the influence of the two contrasting economic environments (for Jaguar this would be India and the UK) on the business activities.
(P5)
You will also need to compare the challenges faced by
Jaguar within these economic environments (M2)
P5
Uk- Jaguar has different economic environments, it has a strategic growth to china and india .The company has now started to build a manufacturing plant in the east of China in combination with local carmaker to serve what is already Jaguar Land Rover's biggest single market and avoid a
25% import tax.
Jaguar is also looking at building a factory in Saudi Arabia. "economic environment in the standalone business was more than offset by strong d emand f or new products, growth in volumes, richer product mix and richer geographic mix at Jaguar Land Rover," the company said in a statement.
The economic environment consists of external factors in a business' market and the broader economy that can influence a business. You can divide the economic environment into the microeconomic environment, which affects business decision making. Such as individual actions of firms and consumers
- and the macroeconomic environment, which affects an entire economy and all of its participants . Many economic f actors act as external constraints on your business, which means that you have little, if any, control over them.
A
PESTEL i s a tool used by marketers t o monitor the environmental (external marketing environment) factors that have an impact on an organisation. The result of which is used to i dentify t hreats and weaknesses PESTEL stands for:
● P – Political
● E – Economic
● S – Social
● T – Technological
● E – Environmental
● L – Legal
Factors that affect the economy: