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Body Shop International and CSR
The Body Shop’s core values remain the same throughout all countries, internationally. There are currently two campaigns running internationally; Stop
Violence in the Home and the HIV and
AIDS awareness and prevention (The Body
Shop 2007). The Body Shop has “20 years of experience in campaigning and with the support and action of its customers, means The Body Shop has become effective and respected for tackling ethical and environmental issues”
(The Body Shop 2007).
The Body Shop - Australia
2003 Campaign - Celebrate Cultural Diversity
“The aim of the campaign was to promote a welcoming and supportive attitude towards refugees, recognizing the amazing journeys many have undertaken and highlighting the positive contribution refugees make to Australian society” (The Body Shop Australia 2007).
2004 Campaign - Help Stop the Violence in the
Home
“The aims of the campaign are to raise awareness of the issue of domestic violence, to raise awareness of the support services available and to raise money to support women and children affected by domestic violence” (The Body Shop Australia 2007).
2005 Campaign - The Respect Booklet
After the Help Stop Violence in the Home campaign in
2004 The Body Shop, which had a strong focus on youth and prevention, launched a booklet titled
‘Expect Respect’ (The Body Shop Australia 2007).
The booklet was designed to help young people with hope “that in reading the booklet many young people will be alerted to the warning signs of abusive relationships, which could help prevent them from entering such relationships later on in life” (The Body
Shop Australia 2007). 2006 Campaign - Stop Violence in the Home
The Body Shop sold Daisy soaps in the later half of
2006 to “raise money to support children and young people who are affected by domestic and family violence” (The Body Shop Australia 2007).
2007 Campaign - The Human
Rights Defender
The