Gatz, who changes his name to the more respectable ‘Jay Gatsby’, reveals his innate desire for greatness through the creation of a dishonest front. Gatsby’s deceitful nature leads him to prosperous locations, proving his complete determination to achieve his goals, although this occurred in a manner lacking morality. In order to assure affluence and high social status, people often make sacrifices to reach a location to fulfill their ambitions; however, they lose a sense of true self-identity in attempts to always earn more.
Even if one lives in a wealthy community, but not one that screams the epitome of riches, he can easily crave more. In the game of social prominence, living in a superior location means everything. In F. Scott Fitzgerald’s The Great Gatsby, Nick’s moves to the East, revealing his yearning for money.