The JB Hi-Fi Business Model
JB hi-fi actively markets itself as a discount retail offering customers an “every day low price “
JB hi-fi does not operate a warehouse with all product, the supplier direct in to its store.
It spends less than 2% of sales on advertising.
Compare with other company at same:
It developed items on the line service. “Pre-order item on the line”.
JB Hi-Fi chief executive Richard Uechtritz Say: good retailers focus on low costs, the right products and the right prices whatever the market is doing.
Market positioning
JB its brand positioning has not shifted from that of the "value" player in the electronics retail market. While the company sells exactly the same big brands as rivals such as Harvey Norman and the Good Guys, JB is seen as the low-price alternative – a position emphasised by its deliberately low-end branding and shop fittings. During the downturn this market position was …show more content…
JB Hi-Fi, which has 123 stores across Australia and New Zealand, said consolidated comparable store growth was 11.5 per cent in 2008/09.
Our proven unique retail model is best equipped to take advantage of the expected increase in consumer spending in the lead up to the critical Christmas trading period,"
JB Hi-Fi - which also operates under Clive Anthony banner in Queensland - is currently trading about 25 per cent down this year, as consumers tighten the purse strings due to surging petrol prices and higher interest rates.
JB Hi-Fi offers good exposure in the high growth consumer electronics category.
JB Hi-Fi offers consumers a differentiated value proposition that still has a few years left before the brand reaches saturation levels,'' he said.
"With one of the lowest retailing cost bases and highest lease adjusted return on investment capital (ROIC) among our domestic retail coverage universe, we believe JB Hi-Fi deserves a premium
JB hi-fi does not operate a warehouse with all product, the supplier direct in to its store.
It spends less than 2% of sales on advertising.
Compare with other company at same:
It developed items on the line service. “Pre-order item on the line”.
JB Hi-Fi chief executive Richard Uechtritz Say: good retailers focus on low costs, the right products and the right prices whatever the market is doing.
Market positioning
JB its brand positioning has not shifted from that of the "value" player in the electronics retail market. While the company sells exactly the same big brands as rivals such as Harvey Norman and the Good Guys, JB is seen as the low-price alternative – a position emphasised by its deliberately low-end branding and shop fittings. During the downturn this market position was …show more content…
JB Hi-Fi, which has 123 stores across Australia and New Zealand, said consolidated comparable store growth was 11.5 per cent in 2008/09.
Our proven unique retail model is best equipped to take advantage of the expected increase in consumer spending in the lead up to the critical Christmas trading period,"
JB Hi-Fi - which also operates under Clive Anthony banner in Queensland - is currently trading about 25 per cent down this year, as consumers tighten the purse strings due to surging petrol prices and higher interest rates.
JB Hi-Fi offers good exposure in the high growth consumer electronics category.
JB Hi-Fi offers consumers a differentiated value proposition that still has a few years left before the brand reaches saturation levels,'' he said.
"With one of the lowest retailing cost bases and highest lease adjusted return on investment capital (ROIC) among our domestic retail coverage universe, we believe JB Hi-Fi deserves a premium