Bibliography: Candidates 1960: Behind the Headlines in the Presidential Age. Ed. Eric Sevareid. New York, Basic Books, Inc., 1959. McCallum, Laura. "Ad Watch: The Value of Humor." MPR 's Ad Watch Series, August 23, 2000. Accessed July 8, 2005 Melder, Keith. Hail to the Candidate: Presidential Campaigns from Banners to Broadcast. Washington: Smithsonian Institution Press, 1992 Meyer, Philip. "Media Relations." The Elections of 1992, ed. Michael Nelson. Washington: A Division of Congressional Quarterly, 1993. Nelson, Michael. The Elections of 1984. Washington: Congressional Quarterly, Inc, 1985. Oldenburg, Ann. "Candidates both good for a laugh." USA Today, March 8, 2004. Accessed July 8, 2004 Palmer, H.J. How to Run for Office. Albuquerque: Sandia Publishing Co., 1989. Sabato, Larry J Shapiro, Walter. One Car Caravan: On the Road with 2004 Democrats Before America Tunes In. New York: Public Affairs, Inc., 2003. Sheehy, Gail. Character: America 's Search for Leadership. New York: Morrow and Company, 1988. Simon, Roger. Road Show. New York: Farrar, Straus and Giroux, 1990. "There 's Something Funny Going On." U.S. News and World Report, September 6, 2004. Accessed July 8, 2005
Bibliography: Candidates 1960: Behind the Headlines in the Presidential Age. Ed. Eric Sevareid. New York, Basic Books, Inc., 1959. McCallum, Laura. "Ad Watch: The Value of Humor." MPR 's Ad Watch Series, August 23, 2000. Accessed July 8, 2005 Melder, Keith. Hail to the Candidate: Presidential Campaigns from Banners to Broadcast. Washington: Smithsonian Institution Press, 1992 Meyer, Philip. "Media Relations." The Elections of 1992, ed. Michael Nelson. Washington: A Division of Congressional Quarterly, 1993. Nelson, Michael. The Elections of 1984. Washington: Congressional Quarterly, Inc, 1985. Oldenburg, Ann. "Candidates both good for a laugh." USA Today, March 8, 2004. Accessed July 8, 2004 Palmer, H.J. How to Run for Office. Albuquerque: Sandia Publishing Co., 1989. Sabato, Larry J Shapiro, Walter. One Car Caravan: On the Road with 2004 Democrats Before America Tunes In. New York: Public Affairs, Inc., 2003. Sheehy, Gail. Character: America 's Search for Leadership. New York: Morrow and Company, 1988. Simon, Roger. Road Show. New York: Farrar, Straus and Giroux, 1990. "There 's Something Funny Going On." U.S. News and World Report, September 6, 2004. Accessed July 8, 2005