International tourism has increased rapidly over the past decade and is expected to continue to grow at unprecedented levels (Reisinger, 2009). The World Bank (2007) defines tourism as, “the activities of people travelling to and staying places outside their usual environment for no more than one year for leisure, business, and other purposes not related to an activity remunerated from within the place visited.”
Tourism relies heavily on the aviation industry. It accounts for more than 60 percent of air travel (United Nations Environment Program, 2001). For most tourists, the preferred mode of travel is by air. The key reason for this being that the aviation industry offers a faster, efficient, and often cheaper,