School of Industrial Engineering & Engineering Management
A Food Management Paper
for
“THEOLLY”
Submitted by:
Villanueva , Gino
Menchavez , Kent Kevin
Forbes , Jeffson Ian
As partial fulfillment of the requirements of
SVM131
Food Service Management
1st Quarter SY 2012 - 2013
Background It is a fact that people nowadays are very conscious when it comes to their own personal health. The reason behind this fact is because people tend to invest on different kinds of food and beverages that not only have a good taste factor but also provides health benefits. Having this information, there is a trend of Teashop businesses in the country providing a beverage drink that offers both good taste and health benefit factors. It is a psychological factor that when people think of milk, the first thing that pops in their minds is a nutritious beverage that is good for the bones because of the calcium in its content and when people think about tea it is an another health beneficial beverage that makes you relax , maintains focus , and even lose fats , as they say so. What drives this kind of mentality are the advertisements coming from the media like commercials of independent milk and tea products
.
Theolly, is the start-up milk tea shop in Marikina Heights, Markina City, This teashop will provide luscious milk tea and haven to every guest. It aims to provide a cozy space for students, faculty, and residents in the area. The ambience of the shop and the love for milk tea by its guests will be the winning factors not only by the company, but of its associates and guests as well.
Theolly is located in front of St. Scholastica’s Academy Markinina where a lot of people specifically the students ,teachers , parents come and go. The shop is very accessible to every point; guests just have to walk or ride a public vehicle.
Theolly’s product offerings range from basic