Project Topics
Roll Nos | Topic | 1 – 5 | Advertising campaign for Hotel Industry | 6 – 10 | Advertising campaign for Tourism Industry | 11 – 15 | Advertising campaign for Hospital Industry | 16 – 20 | Advertising campaign for Aviation Industry | 21 – 25 | Advertising campaign for Education Industry | 26 – 30 | Advertising campaign for Banking Industry | 31 – 35 | Advertising campaign for Insurance Industry | 36 - 40 | Techniques of visualisation of Advertising | 41 – 45 | Media options for Advertising | 46 – 50 | DAGMAR | 51 – 55 | AIDA formula in Advertising | 56 – 60 | Advertising Agencies in India | 61 – 65 | Career options in Advertising | 66 – 70 | Advertising – Current Issues & Scenario | 71 – 75 | Reality shows and its potential for Advertising | 76 – 80 | Animation and use of IT in Advertising | 81 – 85 | Integrated Marketing Communication | 86 – 90 | Types of Advertising | 91 – 95 | National Readership survey | 96 – 100 | TRPs with a case study | 101 – 105 | Waste in Advertising | 106 – 110 | Advertising and Culture | 111 – 115 | Ethics and Advertising | 116 – 120 | Advertising and Brand Building | 121 – 125 | Film Production House | 126 – 130 | Indoor v/s Outdoor Advertising | 131 – 135 | Public Relations Advertising | 136 – 140 | Emerging Media options for Advertising | 141 – 145 | Media Research Organisations in India | 146 – 150 | Advertising Budget | 151 - 155 | Creativity in Advertising |
Note: The project should be made in ruled journal pages. Every project should contain 25 pages. Every student has to write 5 pages on the topic. Every project must contain first 4 pages as per the format Xerox given to CR. Every project must contain one advertisement prepared by group containing all elements of copy at the end of the project. Students have to prepare their own advertisement without copying any existing advertisement. 10 marks are allotted for theory