Tutorial
Tutorial
Explain the roles and responsibilities of any 2 function of an organisation of your own choice (any industry)?
Task
Identify 1 company
Identify 2 business functions
Apply how the company carries out those functions.
Answer: I choose Air Asia Company. Air Asia is a Malaysian low-cost airline and the headquartered is near Kuala Lumpur, Malaysia. Air Asia was established in 1994 and began operation on 18th November 1996. It was founded by a government-owned conglomerate DRB-Hicom. Its hubs are in Kuala Lumpur International Airport 2. AirAsia is very first budget or low cost carrier (LCC). It is co-founded in Malaysia by two prominent entrepreneurs, Mr. Tony Fernandes and Mr. Kamaruddin Meranun, which have spotted business opportunity arising from the inexistence of the much needed affordable air travel service in Asia. Mr. Fernandes and Mr. Meranun acquired the then loss-making full carrier AirAsia in 2001 from a government-owned company and transformed it into a profitable LCC. Current AirAsia imitates the low-cost airline business model first introduced by Southwest Airlines Co (Southwest), the pioneer of LCC business. The 2 business functions of Air Asia Company are marketing and accounting function. Marketing function is coordinates all the elements involved in successfully promoting and selling a product: MARKET research, pricing, packaging, advertising, sales, and distribution. However, marketing is action of planning and executing the conception, pricing, promotion, and distribution of idea, goods and services to create exchanges that satisfy individual and organisational objectives. Most retail businesses use forecasting, implementation of plans and also budgeting to maintain effective marketing strategy. Accounting function is accounting protection and planning of companies. It also prepares accounting records and management information as mostly in the business industry corruption as at most happening in retail our business will
Explain the roles and responsibilities of any 2 function of an organisation of your own choice (any industry)?
Task
Identify 1 company
Identify 2 business functions
Apply how the company carries out those functions.
Answer: I choose Air Asia Company. Air Asia is a Malaysian low-cost airline and the headquartered is near Kuala Lumpur, Malaysia. Air Asia was established in 1994 and began operation on 18th November 1996. It was founded by a government-owned conglomerate DRB-Hicom. Its hubs are in Kuala Lumpur International Airport 2. AirAsia is very first budget or low cost carrier (LCC). It is co-founded in Malaysia by two prominent entrepreneurs, Mr. Tony Fernandes and Mr. Kamaruddin Meranun, which have spotted business opportunity arising from the inexistence of the much needed affordable air travel service in Asia. Mr. Fernandes and Mr. Meranun acquired the then loss-making full carrier AirAsia in 2001 from a government-owned company and transformed it into a profitable LCC. Current AirAsia imitates the low-cost airline business model first introduced by Southwest Airlines Co (Southwest), the pioneer of LCC business. The 2 business functions of Air Asia Company are marketing and accounting function. Marketing function is coordinates all the elements involved in successfully promoting and selling a product: MARKET research, pricing, packaging, advertising, sales, and distribution. However, marketing is action of planning and executing the conception, pricing, promotion, and distribution of idea, goods and services to create exchanges that satisfy individual and organisational objectives. Most retail businesses use forecasting, implementation of plans and also budgeting to maintain effective marketing strategy. Accounting function is accounting protection and planning of companies. It also prepares accounting records and management information as mostly in the business industry corruption as at most happening in retail our business will