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Unit 12 P6

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Unit 12 P6
Unit 12- Internet Marketing P6

Globalisation is the process by which the world is becoming increasingly connected as a result of massively increased trade and cultural exchange. Globalisation has increased the production of goods and services. The biggest companies are multinational organisations with businesses in many countries. Even though globalisation is helping to create more wealth in developing countries it isn’t helping to close the gap between the world's poorest countries and the world’s richest.

Reasons Why Businesses Go Global
Globalisation increases awareness of events in different parts of the world
Freedom of trade - organisations like the World Trade Organisation (WTO) promote free trade between countries, which help to remove barriers between countries.
Wealth and foreign currency to local economies when they buy local products. The extra money created by this investment can be spent on education, health and infrastructure.
The sharing of ideas, experiences and lifestyles of people and cultures. People can experience foods and other products not previously available in their countries.
Problems businesses may face if they decide to go global
Globalisation operates mostly in the interests of the richest countries, which continue to dominate world trade at the expense of developing countries. While LEDCs in the world market is mostly to provide the North and West with cheap labour and raw materials
Globalisation is viewed by many as a threat to the world's cultural diversity. It is dreaded it might drown out local economies, traditions and languages and simply re-cast the whole world in the mould of the capitalist North and West.
Industry may begin to thrive in LEDCs at the expense of jobs in manufacturing in the UK and other MEDCs, especially in textiles

Payment security
Customers can be very concerned about payment security with transactions on the internet. Some of these concerns are from stories about hackers, identity theft and even fake

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