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Values Portrayed in Popular Media

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Values Portrayed in Popular Media
Values Portrayed in Popular Media
Donna Berg
ENG 122: English Composition II
Instructor Mary Harmon
March 12, 2012

The mass media plays a key role in today’s society. From the young to the old, most everyone relies upon some form of popular media for entertainment, information, communication and education. Additionally, a large part of our beliefs, values and knowledge are gained through some type of popular media. The numerous sources of media in use today make it close to impossible to avoid being exposed to its content. Whether it be newspapers, television, radio, magazines, video games, Internet or one of the many other sources, there is no doubt that the media is everywhere. Furthermore, when something is everywhere, it is certain to have influential effects. If these conditions are accepted as true, then, concluding that the popular media must have influential effects on society, must also be accepted as true. Indeed, society is greatly influenced by the media, specifically, by the values that are being portrayed. Moreover, children/adolescent teens (youth), ages 8 – 17, are the group in society most significantly influenced by media content. It is in this age range that finding individuality and a sense of belonging, or fitting in, is of utmost importance. A youth’s development is effected by what they see and hear, as well as, peer pressure. From eating disorders, behavior issues and self-doubt to teen pregnancy (sex), drugs, alcohol, smoking, and even death, the media’s portrayal of values through TV, magazines, music, and video games can have potentially devastating effects, both physically and mentally on a child. Even though the media can be a positive influence on society, for instance, by keeping society informed in a crisis situation, such as natural disasters, action needs to be taken to protect our youth by reducing the negative influences resulting from immoral and unethical media content.
To begin with, the media’s portrayal of the



References: continued Jalees, T., & Majid, H. (2009). Impact of 'Ideal Models ' Being Portrayed by Media on Young Females. Paradigm (Institute Of Management Technology), 13(1), 11-19. Pitner, S., (2009). Television Shows and Society’s Values: How Viewing Habits Influence Changing Norms. Retrieved from: http://suzannepitner.suite101.com/television-shows-and-societys-values-a100901. Policy Statement-Impact of Music, Music Lyrics, and Music Videos on Children and Youth. (2009). Pediatrics, 124(5), 1488-1494. doi:10.1542/peds.2009-2145

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