In today’s culture people are influenced by more than just their friends and family. The problem being discussed is that music videos send a message that it is ok to live as a thug and hustler through the use of appeals by showing these thugs in music videos as living glamorous lives. People’s personalities are influenced by what they see and hear, whether it is through television, radio, or video games. The television is by far the most effective tool for influencing people. The invention of the TV gave advertisers and television networks the ability to advertise products and broadcast television shows to their audiences. Companies focused on marketing strategies to make the consumer feel as if they have the best product. Today, television advertising is a multi-billion dollar a year business with companies shelling out millions per commercial to sell their product. There is no debate that the television is our main source for receiving information but what if this information was influencing people, children specifically, in a negative way? Today’s economy has forced parents to work more and more, which limits the amount of time they can spend and talk to their children. According to the A.C. Nielsen Co the average child spends less than 3.5 minutes a week having a meaningful conversation with their parents and over 1,680 minutes watching television. Which has a bigger influence on children, TV or parents? Music videos can send negative influences through
Walsh 2 advertisements, lyrics, and the actions taking place in the videos
TV has all sorts of shows that influence children in negative ways, but there is one form of television that has the most appeal and influence to younger generations. Music videos provide its viewers with images and sounds simultaneously to convey a message and a meaning. Some of the most famous musicians that have the most popular videos are people like 50 cent, Jay Z and P Diddy. All three of