Preview

Visual Literacy

Good Essays
Open Document
Open Document
381 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Visual Literacy
Everything we see is an image. There really isn 't a difference between text and an image, because a text is an image and an image is a text [1]. We have to learn how to read images through the process of vision. We live in a media and image saturated age where we are taking images all the time and we need to broaden what it means to be literate, to read images rather than text as image. It’s more than reading and writing, its reading the visual world.

Studies show that 21st century students’ today are consuming images at an extraordinary rate [1].In 2013, young people were actually looking at images throughout the day one hour and 17 minutes more than they used to in 2009 (refer figure 1).

Figure1.

The use of every type of media has increased over the last decade except reading (Kaiser Family Foundation Study). We need to learn how to read and to read images. It is considerably a question that is socioeconomic, a child from a low-income family is been read to an average about a hundred hours by the age of five, whereas a child from an upper-income or a middle-income family has been read to over 1,000 hours by the age of five (refer Figure2). Visual literacy is essential because we need to be able to construct meaning to make sense of everything that we see around us.

Figure2.

As defined by Brian Kennedy, “Visual literacy is a process of sending and receiving images using images. Visual literacy is the ability to construct meaning from visual images. It’s not a skill. It uses skill as a tool box. It’s a form of critical thinking that enhances your intellectual capacity.”

90% of the information we take in from the world is received by our eyes. The optic nerve has 1 million nerve fibres and 30% of it is for visual processing, 3% for hearing and 8% for touch. Visual Literacy enables people to interpret content of visual images, examine the impact of social images, discuss their purpose, the audience and ownership, and enables the ability to



References: [1] http://www.youtube.com/watch?v=O39niAzuapc

You May Also Find These Documents Helpful

  • Satisfactory Essays

    In this archive file of CGD 218 Entire Course you will find the next documents: CGD 218 Week 1 Assignment Why is Visual Literacy Important.doc…

    • 427 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Run Lola Run

    • 955 Words
    • 4 Pages

    Imagine reading a book and not being able to portray the image, it would basically be whole lot of jumbled letters on a piece of paper that aren’t creating any meaning. The use of visual images can assist people to understand the true meaning of a novel or movie; they play a vital role in any story.…

    • 955 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Throughout the world literacy and photography have inspired individuals by how they point their message across to the viewers. They have the power to attract and inspire others in how skillfully they write or in how they draw and take photos. In the article “Picture Imperfect” by Jed Perl, he explains photography is not one hundred percent accurate evidence for their spectators. Due to this, both literacy and photography connect to each other by depending on their audience for judgment. But in the other hand, the role of literacy exceeds the role of photography because it helps the audience target the final analysis in ways that pictures cannot as noted in the article “The New Literacy” by Clive Thompson. Before…

    • 1196 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    unit24

    • 2113 Words
    • 7 Pages

    Visual learners- Visual learners are those who generally think in terms of pictures. They often prefer to see things written down in a handout, text or on the overhead. They find maps, graphs, charts, and other visual learning tools to be extremely effective. They remember things best by seeing something written.…

    • 2113 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Spalter and van Dam’s article, Digital Visual Literacy, argues that in order for students to receive a well rounded education, it is necessary to bridge digital visual literacy with traditional textual and mathematical literacies. Through rhetorical appeal, Spalter and van Dam effectively persuade their intended audience to support their argument.…

    • 733 Words
    • 3 Pages
    Good Essays
  • Satisfactory Essays

    Visual literacy is to examine an image without text to find its true meaning, compared to literacy, which commonly indicates the explanation of a written or printed text. Visual literacy is usually an advantage for those who are visual learners- who learn primarily through written words, sight and images. The ability to read images is as just as important as the ability to read text for quite a few reasons.…

    • 525 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Visual Literacy

    • 173 Words
    • 1 Page

    · Under the Ch. 2 heading, click on Howling Wolf’s Treaty Signing at Medicine Creek Lodge…

    • 173 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    Copy Right Laws Paper

    • 713 Words
    • 2 Pages

    References: Ryan, W. (2012). Visual literacy: learning to see. San Diego, CA: Bridgepoint Education, Inc.…

    • 713 Words
    • 2 Pages
    Good Essays
  • Good Essays

    An extension of visual literacy to include media literacy, that is an understanding of how media (including images) works to create meaning, provides a foundation for potential analysis. Markowitz (1998) suggests that there are three key components to media literacy which are:…

    • 1540 Words
    • 7 Pages
    Good Essays
  • Satisfactory Essays

    Frederick Douglas

    • 398 Words
    • 2 Pages

    In my own life, literacy is the way that I am able to express myself. It feeds my creativity and gives to me inspiration I would have never had otherwise. By just reading I am inspired to recreate a scene by pen and paper…

    • 398 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Visual Literacy

    • 425 Words
    • 2 Pages

    After viewing the presentation on Howling Wolf’s Treaty Signing at the Medicine Creek Lodge, I feel that the reason why we think that his record of the Treaty Signing event is more honest than other artist’s illustration of the event is because, Wolf’s painting even though it may have looked a bit naïve had more detail of what went on in that event. In Wolf’s painting he had in it where Cheyenne, Arapaho, Kiowa and Comanche peoples and the U.S. government met at the intersection of Elm and medicine Lodge Creek by some cotton wood and elms he made sure to draw in the creek and cotton wood and elms, in this location that is where the Treaty was negotiated. In Wolf’s painting it also showed detail of the Comanche people, it showed their teepee’s, it also shows how the warriors that were committed to a woman painted their hair red to confirm his affection also with the woman in the picture shows the importance of woman in their Plain Society. The difference in Wolf and in Taylor’s painting was that wolf carries out himself and others through signifying adornment and decoration and Taylor is more lifeless and only has painted is what I think is what he felt was important.…

    • 425 Words
    • 2 Pages
    Satisfactory Essays
  • Better Essays

    My literacy journey started like any other American child born in 1983. I began by seeing and hearing the English language used around me. We all learn some form of communication literacy prior to formal schooling. However, school is where the journey really begins, and mine all started inside the illustrious Missouri public school system. In pre-school and kindergarten, I learned words using flash cards and a chalkboard. The teacher would send me home with new words every week to learn. Not only did I have to know the word, I had to know how to use it appropriately by the end of the week. Early on, I was taught spelling, pronunciation, and how to read/write the English language. At that time, the most effective technology for school was the overhead projector; every classroom had one. Moreover, let’s not forget about the trusty chalkboard. My school utilized those as well. I often wonder if my literacy would be higher today if…

    • 1890 Words
    • 8 Pages
    Better Essays
  • Better Essays

    Many parents are guilty of blaming the television for making their kid obsessed with the wrong things, or for distracting them from school. On the other hand, National Public Radio suggests that television actually makes children better readers. They argue that literacy not only means being able to read, write, listen, and speak, but also to understand the different dimensions of these features. These dimensions include digital media and complex skills building to create a more well-rounded individual. They state that to achieve this, television can be used as a medium for kids to experience the “new” literacy while their parents help them achieve the “old” literacy goal. National Public Radio also believes that adults need to get past the more traditional approach of "no screen time" and use more modern approaches for their children to understand since they live in the 21st century. This shows that the author believes that the parents are at fault at times for underdeveloped children literacy, which is the opposite of what other people believe. Television should still be used in moderation, but adults have to understand that keeping their child from this device only hinders their development of what is called a “21st century” literacy. “21st century” literacy refers to being able to interpret other things such as images and emotion, not just being able to read, write, listen, and…

    • 1644 Words
    • 7 Pages
    Better Essays
  • Good Essays

    What Literacy Means to Me

    • 777 Words
    • 4 Pages

    The definition of literacy is a difficult one to answer. When the word literacy comes to mind I think of it first in basic terms of just being able to read, but I know it contains more elements of being just able to read. In my mind literacy as a whole defines the relationship that people have with literature. Just like the way my mother taught me the love of reading, which has continued to grow as I've aged and encouraged me to develop a love for chapter books and the stories depicted in them. I find myself becoming engrossed in these stories and sometimes even comparing them to my own life experiences.…

    • 777 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Visual communication is just about everywhere we look. Reflect on the visuals you’ve seen in your daily life over the past couple weeks, and the messages they’ve communicated ...…

    • 516 Words
    • 2 Pages
    Satisfactory Essays