MNC Profile Report
By: William Campos
Date: 04/30/2012
BA 4371 International Business
Instructor: Eric Tsang
Words: 2,770
Table of Contents
Introduction……………………………………………………………………………………………………………………………….3
Company Background………………………………………………………………………………………………………………..3
HR Management………………………………………………………………………………………………………………………..4
Organizational Structure……………………………………………………………………………………………………………5
Supply Chain Management………………………………………………………………………………………………………..6
Mode of Entry……………………………………………………………………………………………………………………………7
Product Adaptation……………………………………………………………………………………………………………………8
Ethics…………………………………………………………………………………………………………………………………………9
Conclusion……………………………………………………………………………………………………………………………….10
Refrences…………………………………………………………………………………………………………………………………12
Introduction
Multinational corporations are the driving force of globalization. In a world with fast technological advances and high competition, companies must learn to conduct business outside of their home country to become more efficient. Unfortunately, different cultural practices have made it difficult for even the biggest corporations to be successful in certain countries. The complexity of globalization has shaped many national and international laws. Companies like Walmart and Nike have had to adjust their business models to comply with not only laws but the different cultures in which they do business in. Multinational corporations are praised with increasing consumer choice and increasing product quality while keeping prices low. However, there are critics that argue the negative impacts of globalization.
Company Background
In 1962 two brothers named Sam and Bud Walton opened Walmart Discount City in Rogers, Arkansas. This was the beginning of what would become the largest (by revenue) multinational corporation in the world. Walmart owns a private satellite system and uses technological
References: http://voices.yahoo.com/the-organizational-structure-starbucks-unilever-1495147.html IBS Center for Management Research, (2003) “The Good and Bad of Wal-Mart;s Culture” Zellner, W., Schmidt, A.K., Ihlwan, M. & Dawley, H. (2001). How well Does Wal-Mart Travel? BusinessWeek, (3747), p82.