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Water Purifiers Analysis

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Water Purifiers Analysis
Analysis & Interpretation

1. Age of the respondents who use water purifiers. Interpretation:
From the above chart we could find that majority of the respondents are at the age of 31-35, in both brands of purifiers the majority respondents are ageing from 31-35.

2. Gender of the people who are using water purifiers. Interpretation:
From the above chart drawn we could judge that both brand purifiers are mostly used by men when compared to women as men accounted for 52% and women for 48%.

3. Occupation of the people who use Kent & Pureit. Interpretation:
From the above chart drawn we could easily find that most of the water purifiers are used by Employers and Businessman, combining both the brands i.e. Pureit & Kent
…show more content…
5. How do you come to know about these purifiers? Interpretation:
From the above chart I found that most of the customers responded through tv commercial and newspaper and both the brands achieved success through these channels of advertisement.

6. Which company offers good quality purifiers? Interpretation:
From the above chart we could say that Kent provides good quality products when compared to Pureit as respondents rated Kent 61% and Pureit 39%.

7. Which company’s purifier is effective in removing germs from water? Interpretation:
From the above pie chart drawn it is easily identifiable that Kent water purifier is more effective in removing germs from water when compare to Pureit as 57% of the respondents rated Kent as effective in removal of germs.

8. Who offers effective prices on their products? Interpretation:
From the above chart we could find that Pureit is cheaper to Kent as the respondents rated 55% to Pureit and 45% to Kent which indicates that Kent is
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Name (optional):
2. Age:
3. Gender: Male [ ] Female [ ]
4. Occupation: Employer [ ] Businessman [ ] Homemaker [ ] Others [ ]
5. Do you have a water purifier? Yes [ ] No [ ]
6. If yes, have you ever purchased Pureit & Kent water purifiers? Yes [ ] No [ ]
7. How long have you been using these water purifiers? Quikr <6 months 6 mths -1 year 1-2 years 2>years Olx <6 months 6 mths -1 year 1-2 years 2>years

8. How do you come to know about these purifiers? Quikr Olx
TV commercial
Web surfing
Newspaper/Magazine
Friend/Colleague

9. Which company offers good quality purifiers? Pureit [ ] Kent [ ]

10. Which company’s purifier is effective in removing germs from water? Pureit [ ] Kent [ ]

11. Who offers effective prices on their products? Pureit [ ] Kent [ ]

12. Which company offers more guarantee on the purifiers? Pureit [ ] Kent [ ]

13. Who offers better customer services after sales? Please rate.

Pureit Kent 5 (highest) 4 3 2

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