After the recession of America in the 1980s-1990s, America soon regained economic stability. However, some methods they took to get out of the violent recession and crises had affected the work force, most especially the men. The divide between the goods (male) and service producing (female) sectors of the economy expanded due to the global forces and technological innovation. Many companies moved from hands-on labour to mechanized work since this was cheaper, leaving American male workers unnecessary and out of jobs. Many factories closed down because of cheap labor and production costs. Therefore, because of America’s global expansion and technological innovation, it had closed many opportunities for many of their male workers. Meanwhile, women were gaining entry into the labour market because of the rise of the service sector. Other than that, feminist movements also gave way to the equality in the workplace, resulting women to assume more dominant roles both at home and at work. With this said, men could no longer rely on their social construct as breadwinners and women as homemakers. America’s global expansion gave way to the reliance of the US economy on service work, which has traditionally been most associated with …show more content…
During this transition, Hollywood also made its shift with the new masculine ideal. From the 80s’ badass and muscular heroic action films to 90s’ gender-bending films, the audiences were encouraged to see men as sensitive and emotional human beings rather then hard rock and unemotional. The 1990s saw this characterization develop further in both global cultures and in Hollywood