Information and communication technology (ICT) is an important part of all kinds of businesses today. The rapid development of ICT in recent times allowed companies to improve their business operations significantly. Using computers enables small businesses and big corporations to achieve cost efficiency, increase revenues, as well as create competitive advantages. Therefore, it is vital for While Away to use these opportunities to grow. Developing a business strategy with an ICT component, will enable While Away to improve performance, increase productivity, and serve customers more effectively. The essay will explain what exactly While Away can do to emerge and what benefits it can get by following given recommendations. Firstly, it discusses what equipment is required for a more efficient communication and data management. Secondly, it argues the importance of having a website and promoting company through social media. Then the essay introduces screenshots for a website, as well as provides social media strategy that While Away can use. Afterwards objectives for using intranet are stated. Also, the essay explains what cloud computing and three-dimensional printing are, as well as advises While Away how to use these services. …show more content…
In other words, cloud computing allows to store all personal and business applications without the data centre. This means that with cloud computing no sophisticated hardware is needed, which leads to great benefits for businesses. Cloud computing provides several hosted services on the Internet. These provided services are divided into three major categories: Software-as-a-Service (SaaS), Infrastructure-as-a-Service (IaaS) and Platform-as-a-Service (PaaS) (Barnatt, 2013). According to Bizarro & Garcia