Achieving sustainability in the mobile phone industry.
By Marcos Badessich
Business & the Natural Environment
MN30448
University of Bath
Semester 2, 2015.
1. Introduction.
Apple is an American tech giant headquartered in Cupertino, California. The company designs, manufactures, and markets mobile communication and media devices, personal computers (PCs), and portable digital music players, and sells a variety of related software, services, peripherals, networking solutions, and third-party digital content and applications. The company primarily operates in the US, Europe and Asia Pacific, and employed 92,600 people as of September 27, 2014 (MarketLine, 2014)
This piece of work will focus on Apple´s biggest selling product, the most successful …show more content…
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