Have you ever been pumped to start a creative project only to have your brain turn into a dead dial tone whenever you look up instructions to your projects? DIY AS EASY AS PIE is a whimsical instructional book that offers an array of projects with thorough instructions and alternative methods of creation that will appeal to both beginners and advanced crafters alike. This book will have a focus on upcycling common object easily found and will include vibrant full color pictures displaying the projects and showing the process. The book will be sectioned into sewing projects; from simple staple pieces to quirky designs, paper crafts, crocheting, and home decor projects.
About the Author:
Brenda Estrada grew up helping her mother sew clothes for …show more content…
her dolls that created a love for crafting and has led to her current joys in life; crocheting and knitting accessories for the cats in her life. With a background in writing and visual art she hopes to be able to bring her love of different creative challenges in order to provide interesting projects that can delight the individual and also help bring people together through crafting.
Marketing Section:
Ages 18-50 encompass the major market as many young adults, and older may find these projects fun and useful for their lives. Another major market is for those that are environmentally conscious as they will benefit from the ideas presented to upcylcle objects.
The minor market includes parents and other relatives, like grandparents, that can use the simplified methods included with some projects for fun activities to do with the children in their life.
Also elementary school teachers can find these projects helpful and fun for their class.
Competing Books:
SWEAT SHOP PARIS: LESSONS FROM A SEWING CAFE by Martena Duss and Holleis Sissi, (Andrews McMeel Publishing, 2011)
Includes DIY instructions for quirky fashion, home decor, recipes and includes music and location recommendations in Paris. However, some of the projects are limited by their quirky designs and over simplified instructions that aren't as practical as they are eccentric. DIY AS EASY AS PIE on the other hand will offer a wider array of projects from simple to quirky as well as in depth instructions and alternative creation methods.
STITCH 'N BITCH: THE KNITTERS HANDBOOK (Workman Publishing)
Although it has a fun array of instructions and tips, it is limited to only knitted works; whereas DIY AS EASY AS PIE will offer projects for different mediums.
WISE CRAFT: TURNING THRIFT STORE FINDS, FABRIC SCRAPS, AND NATURAL OBJECTS INTO STUFF YOU LOVE by Blair Stocker (Running Press,
2014)
Focuses on upcycling, but the projects are limited to being simple and easily found on the internet projects that doesn't offer a lot to more advanced crafters that are already familiar with these projects. DIY AS EASY AS PIE will be a meld of simple projects to more unusual and fun ones.
Potential Publishers:
Abrams Books focuses on publishing "visually stunning illustrated books" in the are of craft, design, entertainment, fashion, art, and general interest titles.
Breckling Press publishes "richly illustrated" books on hand crafts that are able to be marketed to beginners and advanced readers alike.