Holistic Marketing approach: According to Philip kotler‚ “Holistic marketing is the concept based on the development‚ design and implementation of marketing programs‚ processes‚ and activities that recognizes their breadth and interdependencies.” Four components of holistic marketing are relationship marketing‚ internal marketing‚ integrated marketing and socially responsible marketing. * Internal marketing- This is where the company focuses on internal organization and carries out marketing
Premium Marketing
way out of depression‚ anxiety‚ fear‚ anger‚ and other common problems by applying the Crabb‚ L. (1977). Effective Biblical Counseling: A model for helping caring Christians become capable counselors Dattilio‚ F. (2006). A Cognitive-behavioral approach to restructuring intergenerational family schemas EBSCOhost database on May 6‚ 2010. Dattilio‚ F.M. (2001). Cognitive-behavior family therapy: contemporary myths and misconceptions EBSCOhost database on May 8‚ 2010. Dattilio‚ F. (2005). The critical
Premium Cognitive behavioral therapy Psychotherapy
development and efficiency of using the cognitive-behavioral approaches. The article states that cognitive-behavioral approaches have proven to be verifiably effective for treating a wide range of clinical disorders such as depression. Although this approach has been used for years‚ techniques that are used to help people accept and distance themselves from harsh thoughts and emotions are less underlined because of the focus of changing the content of cognitions in Cognitive Therapy. The group who have
Premium Psychology Psychotherapy Cognitive behavioral therapy
Biological Approach to Depression The biological approach is based on the idea that depression has a physical or organic cause. One explanation suggests that some people are simply more genetically inclined to develop depression‚ as Hecimovic suggested that it was caused by a mutation in the 5-HTT gene‚ which was responsible for coding for serotonin production‚ and that this mutation is inherited. Family studies‚ twin studies and adoption studies have all helped support the role of genetics in
Premium Twin Genetics Serotonin
Question 4 One of the main criticisms of Abraham Maslow’s “eupsychian” approach to management is that it was developed for American workplaces. Are needs theories of motivation appropriate in other parts of the world such as Asia? This essay is a discussion as to whether Abraham Maslow’s eupsychian approach to management and needs theories of motivation is applicable to Asian work environment. I will briefly discuss the differences between an American and Asian workplace and then give an example
Premium Abraham Maslow Maslow's hierarchy of needs Psychology
HRM has changed over the time. HRM has been an issue in academic literature or organizational context. Many concepts about HRM have been introduced by scholars. One of them is strategic human resources management (SHRM). This concept uses strategic approach which means that the HRM plays strategic role in the organization. The purpose of the essay is to explain the characteristic of the strategic HRM and evaluate how the strategic HRM can help achieve the organizational objectives by using
Premium Human resource management Management Strategic management
There are many theories to why crimes are committed‚ the classical approach has been around for centuries but it was not until the mid-1970s that it was renewed and formed was is now known as choice theory. That being said there are different types of choice theories and I will discuss one which is rational choice theory and this has different concepts that make it up. The classical approach to crime originated in the late 1700s‚ where philosopher Cesare Beccaria implied that intelligence and rational
Premium Crime Criminology Criminal justice
Brent Loth English 9/11/11 A Feminist Approach In A Mercy‚ Toni Morrison demonstrates how the female characters from the oppressive time of America’s infancy; unfortunately conform to the stereotypical roles that were cast upon them. Through love‚ mixed with subjugation and degradation‚ these women fall victim to a necessary dependence on the male figure in the lives. Because they become consumed with piousness and obedience; when disaster strikes‚ they wander downward into self-destruction
Free Sociology Love Female
Explore the Person Centred approach in relation to counselling practice The roots of the Person Centred approach‚ now considered a founding work in the Humanistic school of psychotherapies‚ began formally with Carl Rogers in the 1950’s. Dealing in the ’here and now’ and not on the childhood origins of the client’s problems‚ basic assumptions of the Person Centred approach state that clients are essentially trustworthy; that they have a vast potential for understanding themselves and resolving
Premium Psychology Therapy Humanistic psychology
The Biological Approach One of the most perplexing issues in psychology is understanding the relationship between the mind and the brain. We all recognize that we have conscious awareness of our surroundings‚ and also of ourselves (self-awareness). It is this experience which has normally been described as the mind. But what is the basis of the mind? Is it the expression of a non-physical soul‚ or is it a product of physical processes within our body? Philosophers and scientists have been pondering
Premium Mind Psychology Philosophy of mind