A Study of Consumer Behavior Aspects and Brand Preferences in Rural India with Reference to FMCG Sector Prof. (Dr.) S L Gupta & Arun Mittal Abstract The Fast Moving Consumer Goods (FMCG) sector is very important for Indian economy. This sector touches every aspect of human life. The FMCG companies are now encashing that opportunity. In rural India‚ this is the fact about the consumers that their income is increasing and the lifestyles are changing. There are as many middle-income households in the
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Bibliography: FOLLOWING BOOKS ARE USED FOR PREPARATION OF THIS PROJECT :- Marketing Management - Philip Kotler Marketing Management - Arun Kumar N Meenakshi
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Fairness as suggested by Salamon‚ who states‚ firstly that there should be a reciprocity and balance between the parties concerned‚ that one party should not obtain all the benefits to the detriment of another and that there should be equitable exchange of both substance and behavior‚ and‚ secondly‚ that both parties should receive equal treatment and equal consideration in that the same criteria and judgements should apply to each and the treatment of persons should‚ as a whole‚ be consistent.
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Within the previous 25 years‚ the United States has experienced violent attacks targeting civilians. On February 26‚ 1993‚ a bomb detonated in the parking lot of the Vista Hotel in 2 World Trade Center. Six people were killed and nearly 1‚000 more injured. The suspects responsible claimed to belong to a radical Islamic sect. On April 19‚ 1995‚ anti-government anarchist Timothy McVeigh bombed the Alfred P. Murrah Federal Building in Oklahoma City. The attack killed 168 people and injured 700. McVeigh
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M.A. English Syllabus M.A. Part I : Introduced from June 2008 M.A. Part II : Introduced from June 2009 Total marks for each Semester Paper : 100 Division of 100 marks : 80 + 20 (Theory) (CIE) Division of CIE 20 marks = A) Oral Test ( Core Paper) : 10 marks B) Home assignments ( each Paper) : 10 marks For Each Paper‚ Units: 4 Lecture Hours: 15 for each unit Four Credits for Four Units Papers for Credit by Choice M. A. I Semester I : Indian English Literature Part I Semester II
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Arun Sritharan Mrs. Cossette ENG4UO December 20th 2012 Analysis of Hamlet “Revenge is a dish best served cold.” As one of the most popular proverbs‚ this is one that everyone knows. The proverb suggests that revenge is more satisfying as a considered response enacted when unexpected rather than acting rashly and getting it over quickly. Revenge is a desire that is all consuming in its nature. A person who wants revenge is only focused on
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ECONOMIC MATTERS Ill Effects of Black Money on Growth of Economy V. Gopalan* A ccording to the data provided by the Swiss Bank‚ India is topping the list with almost $1500 billion of its black money deposited with them‚ followed by Russia $ 470 billion‚ UK $390 billion‚ Ukraine $100 billion and China with $96 Billion. It looks like India’s share is more than rest of the world combined‚ 13 times larger than the nation’s foreign debt and about 40% of GDP of India. Every year this
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There are many techniques followed in the field of Forensic Investigations to establish the identity of an unknown. Even‚ anatomical variations like developmental anomalies can also be used for this purpose. The occurrence of Inca bone occurring due to a persistent Mendosal suture‚ though rare‚ is one such variation in humans. The knowledge of Inca bone in human skull is useful in identifying an unknown. We report a case of incidental finding of true inter parietal or Inca bone in an adult human
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International Journal of Computer Applications Technology and Research Volume 2– Issue 2‚ 117 - 120‚ 2013 DESIGN OF AN INTELLIGENT AND EFFICIENT LIGHT CONTROL SYSTEM Arun Radhakrishnan‚ Department of ECE‚ Jimma Institute of Technology‚ Jimma University‚ Ethiopia Vuttaradi Anand‚ Department of ECE‚ Jimma Institute of Technology‚ Jimma University‚ Ethiopia Abstract: Recently‚ many researches has been carried out to save the energy in many aspects such as producing a device which consumes very
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Vodafone Group: Strategic Approach November 28‚ 2010 Leo Welch Strategic Management Professor Brad Bridges Company Overview Vodafone Group is a global telecommunications company headquartered in Newbury‚ United Kingdom. It is the world’s largest mobile telecommunications company measured by revenues. Vodafone has more than 150 million proportionate subscribers operating networks in 16 countries and has partners in over 10 additional countries. Vodafone boasted a market capitalization of
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