Event Marketing Introduction An event may be defined as something happening or repeated occurrence or social gathering with a purpose. Event marketing may be described as ‘the marketing discipline focused on face to face interaction via live events‚ trade shows and corporate meeting among other events. Event marketing is concerned with designing and developing a live theme based activity (eg: - sporting event‚ Musical festival) to promote a social cause‚ a product or an organization Event
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ensure that the event is properly executed it must incorporate the six A’s‚ anticipation‚ arrival‚ atmosphere‚ appetite‚ activity and amenities. Anticipation is the first dimension of an event experience and is created with the announcement of the event. The anticipation of the hospitality reception will be delivered through invitations to the 200 selected customers. The invitations will provide specific information regarding the event such as the time and location‚ theme of the event‚ and additional
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walkathon’s fundraising and support the cause. Several activities will go along in the event other than the walkathon such as kids corner‚ entertainment and dj‚ face painting‚ BMI tests and medical checkups. Volunteers like students from RCSI will be the event’s marshals. Product rationale By spreading awareness regarding the obesity issue‚ we will help inject positivity into the children’s lives. Since this event will be successful in the humanitarian‚ we will be able to create an outdoor gym for
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Description of Event: Deaf Chat Further your American Sign Language experience in a friendly social surrounding enjoying food court goodies and making new friends. Sponsored By: Sorry‚ I don’t know. When and Where the Event Took Place: March 8‚ 2012 at Oakridge Mall‚ San Jose. What it was about: Meet deaf‚ hard of hearing and other ASL students‚ communicate with people. This was the first deaf event that I attended this quarter. I was even more excited about it than I was before. I always
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N T P R O P O S A L Sherry Abbasi Mr Johnston BDP3o0 Event CAR ART The event car art will be a very exciting and fun event for the entire school. It will consist of our class buying/scavenging a junk vehicle and marketing it to the school. The actual goal is to get people to pay to draw on the car. The car will be painted white prior to the event so the students have a proper canvas. The students will pay a small amount and then draw on the car‚ the
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Wine Tasting in Shanghai Design for Events Group Report Report on suitability among Chalet‚ Yuan Lu and Westin Hotel for holding a wine tasting Class: Seminar A Tut 2 Group Member: Sophie- U 1375048 Charlotte- U 1375046 Wendy- U 1375049 Libby- U 1375050 Monica- U 1375047 Word Count: 2698 Event Design Group Report Executive summary To hold an impressive event‚ an appropriate venue is significant to the overall success or failure of the event and should match the theme (Yeoman
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Specific Purpose: To inform my audience about standard rodeo events Thesis Statement/Central Idea: There are six standard rodeo events‚ three in the timed category and three in the riding category. Introduction I. Experience or knowledge with horses? II. Inform about standard rodeo events III. Three timed events‚ three riding events IV. Participated in and spectated many rodeos V. 6 events I. Timed events A. Steer wrestling B. Calf roping
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response to Greenhouse Gases interacting with the atmosphere and the effects these changes are having on naturally occurring reactions and processes that impact on our planet and our way of life. The aim of the essay is to examine the evidence available to support and refute current claims of imminent threats to life on our planet and a need to actively respond now. Global Warming is an imminent occurrence that society faces on a daily basis; the effects of an increasing number of fossil fuels means
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EVENT PLAN ABOUT THE CYBER CRIME IN MALAYSIA FROM LIMKOKWING UNIVERSITY AT PAVILLION MALL Title: Unite together and fight with the fraud in Malaysia. Charitable event. Theme: Community. Objectives: To make an awareness of Cyber Crime. To show public what the Cyber Crime is‚ in which way it comes out and how to avoid it. To represent the Cyber Crime accidents and affected people. To make this even as the charity event to help those affected people‚ who passed through it. To get more attention
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HOTEL MANAGEMENT TOURISM MANAGEMENT DEPARTMENT EVENTS AND CONVENTION MANAGEMENT PROJECT TITLE: SUNNY’S 10TH ANNIVERSARY PROJECT THEME: Grand Masquerade PROPOSED DATE: December 15‚ 2012 – 6:00pm to 10:00pm PROPOSED VENUE: Sunny Hotel Sky Deck RATIONALE: I chose the venue as a rooftop terrace to match the time of event‚ therefore the event participants will enjoy the view and the city lights. Purpose of the event is for the Sunny Hotel’s 10th anniversary which will
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