Preparation of Synthetic Banana Oil Introduction: In this lab the synthesis‚ purification‚ and characterization of isoamyl acetate‚ or banana oil‚ was determined. The synthesis was completed by a reversible esterification reaction which required the heating of glacial acetic acid and isoamyl alcohol‚ combined with a sulfuric acid catalyst in hexane. In order to increase the efficiency of the reaction‚ LeChatelier’s Principle is utilized by removing water from the products. As a result‚ the reaction
Premium Ester Acetic acid Ethanol
aMicroscale Synthesis of Isopentyl Acetate (Banana Oil) Objective: Carried out the microscale synthesis of isopentyl acetate by direct esterification of acetic acid and isopentyl alcohol. This was an acid catalyzed Fischer esterification. Both extraction and distillation were employed to obtain a pure product. IR spectroscopy and gas chromatography were used to determine purity of the final product. Reagents: * Compound: | * MW (g/mol): | * MP (°C): | * BP (°C): | * Density (g/mL):
Premium Acetic acid Ester Carboxylic acid
Introduction Strategic Positioning and effective communication are the two most important “mantras” guiding brand success in today’s competitive marketing environment. Corporate are ensuring all possible efforts to promote their brands and to grab the customer’s mind share. The impetus is on attracting the customer’s attention and developing positive associations not just to influence recall but also to induce trial and eventually effect purchase decisions. In a market where advertising plays a
Premium Brand Advertising Brand management
Light in Loneliness In her novel Kitchen‚ Banana Yoshimoto argues that obstacles are overcome together- not only by the individuals‚ but also by the support of the extended‚ closely-related “family” who cares for them. To get this message across‚ Yoshimoto uses the light motif to emphasize the existence of hope with a positive mindset. Yoshimoto begins by pointing out that behind every person is the support of friends‚ family‚ and even the people in the community. She argues that the distinction
Premium Family Fiction English-language films
Costs will occur no matter what option they choose‚ but some were less harmful and less costly than others‚ it’s like what they say” the best of the worst” all the alternatives were bad but abandon the country is the best between them. Blood banana Chiquita Inc. was one of the largest and growing fruit company in America who faced a dramatic problem in the 90’s with the AUC‚ a Colombian paramilitary organization that promoted violence act and considered to be terrorist‚ what happened was
Premium Colombia Terrorism
I. Executive Summary Chris Wright‚ associate advertising manager of Packaged Soaps and Detergents (PS&D) division at Procter and Gamble (P&G) needs to evaluate how to increase the volume of its light duty liquid (LDLs). 3 alternatives for volume growth are considered for analysis based on the market segment (price/ performance/ mildness): (1) introduction of a new brand‚ (2) product improvement of an existing brand and/or (3) increased marketing expenditures on existing brands. Ultimately he must
Premium Management Education Marketing
To illustrate the contrast of light and darkness‚ Banana Yoshimoto begins with detailing Hiiragi as radiant and glowing. Hiiragi‚ although still reeling from the sudden deaths of both his girlfriend and his brother‚ seemed to always be “gaily illuminated” (Yoshimoto‚ 120) and often “smiled brightly” (118)‚ especially during scenes where Satsuki appeared. Hiiragi’s “bright eyes” and “childlike” personality reference Yoshimoto’s portrayal of him as a character of innocence. Yoshimoto continues to develop
Premium English-language films Fiction Samurai
Talamban National High School Talamban‚ Cebu City Production of Insecticide out of Chili Pepper (Capsicum annuum) leaves extracts and Orange (Citrus sinensis) Peelings extracts Bonute‚ Darby A. Nelmida‚ Shaira Mae B. Solamo‚ Patricia C. IV-CARIEGO July 18‚ 2013 Chapter 1 The Problem and its Background Introduction Over the years‚ insects greatly contribute much with ecological balance in nature yet it also dramatically causes economic problems like the loss of production the
Premium Fruit Citrus Orange
of signs that produced meanings. In his essay soap powder and detergents in “‘Mythologies’ Barthes describes about the myths of French daily life and explain how the media contributed to form the myths. According to barthers the advertisement and media repackage the popular idea so that it become selling. Barthes introduces the subject of soap-powders and detergents by identifying the benefits and the aim. For instance‚ the detergents have the possibility to save miners from silicosis. Then he gave
Premium Human Human Brain
THE LEGEND OF THE FIRST BANANA FRUIT Once‚ there was an extremely beautiful princess‚ became of which she was called Mariang Maganda (Maria‚ the beautiful one). Her house was near a small forest which grew many delightful flowering plants. Every day the young princess would go about picking flowers found there and place them nicely in a basket to bring home with her. As soon as she arrived home‚ she would sting the flowers together to form a long lay of flowing colors. Then she would put them
Premium Lake Lanao Lanao del Sur