Physique according to him is the basis of the brand. –E.G. the physique ofPhilips is “technology and reliability” while for the brand Tata it is “trust” •Personality is same as Aaker‚ it answers the question “what happens to this brand when it becomes a person?” •Culture symbolizes the organization‚ its country-of-origin and the values it stands for. –E.G. traditional brands like balsara‚ dabur and zandu. Relationship is the handshake between consumer and the organisation. –E.G. the
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The architecture of Alghero still strongly represents the Gothic-Catalan style‚ giving a true testament to its years of Catalan ruling. Despite some bad damage during World War II‚ the Spanish design is still felt very strongly throughout the city. In fact‚ many make Alghero a destination purely to admire its historic architecture. From the churches to the shuttered windows and balconies‚ the feel of Alghero is much like that of a Spanish Mediterranean city. The city walls give way to the struggle
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Angellie P. Manabat Humanities BS Psychology Ma’am Viray Different Mediums of Architecture Architectures has to do with the planning‚ designing and constructing form‚ space and ambience that reflect functional‚ technical‚ social‚ environmental‚ and aesthetic considerations. It requires the creative manipulation and coordination of material‚ technology‚ light and shadow. Architecture also encompasses the pragmatic aspects of realizing buildings and structures‚ including scheduling‚ cost estimating
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The Evolution of Architecture due to several analyzed themes (Gothic architecture and Modern architecture) Abstract This paper contains a comparative analysis of the evolution of architecture in relation to Gothic revival and Modern Architecture. In this comparative analysis the similarities and differences of each style are highlighted and discussed. It further discusses and illustrates the elements which are unique to each style. The buildings which are the subject of this analysis includes:
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meaning but to simplify it‚ vernacular buildings is an approach of architecture that uses local material and resources in a certain area or region where a building is built and undertakes local needs. Before 1900s‚ people unconsciously built vernacular buildings as they can only use sources around their area to build houses for their needs but as years go by people started understanding the use and style of vernacular architecture as it develops more. According to www.archdaily.com architects everywhere
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Dematerialization of Architecture The history of discourses has been developed for centuries‚ and architecture have entered a phase of re-evaluation. Because of the prevalent technology and media of creation in the virtual world‚ contemporary architecture is dematerialized to be images and abstract ideas. The definition of architecture has become even more subjective‚ obscure‚ ambiguous and limited. We took advantages from photography and the technology of visualization. But the excessive
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French Architecture France is a country rich in architecture. You can spend all your days day walking through the streets of Paris‚ or any other region‚ visiting the museums‚ and taking pictures next to one of the many impressive monuments. France has many old monuments and some of them they are in well good condition like the Maison Carrée and the Pont du Gard near Nîmes. The Carolingian dynasty of Charlemagne was a period of innovative buildings‚ using the Romanesque architecture‚ which gave
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One of the most striking personalities in the development of early-twentieth century architecture was Frank Lloyd Wright (1867–1959). Wright attended the University of Wisconsin in Madison before moving to Chicago‚ where he eventually joined the firm headed by Louis Sullivan. Wright set out to create "architecture of democracy." Early influences were the volumetric shapes in a set of educational blocks the German educator Friedrich Froebel designed‚ the organic unity of a Japanese building Wright
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Deon Brown Professor Wilard Writing Composition 6 October 2012 Architectural Solar Systems Present day architecture has advanced in many ways. A style of architecture which could prove to be very beneficial to Earth and its people in the future is solar energy architecture; the use of sun to channel energy and maintain a household. Solar energy still seems a mysterious subject to many people. According to Roy Erving in The Architectural Handbook‚ they make it seem as complicated as “putting
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MUGHAL ARCHITECTURE All the early Mughal Rulers except Aurangzeb were great bui1ders. With the coming of the Mughals‚ Indian architecture was greatly influenced by Persian styles. The Mughals constructed excellent mausoleums‚ mosques‚ forts‚ gardens and cities. The Mughal buildings show a uniform pattern both in structure and character. The main characteristic features of Mughal architecture are the bulbous domes‚ the slender minarets with cupolas at the four corners‚ large halls‚ massive vaulted
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