part as a result of the span of the business sector‚ the low cost of labour‚ and its development potential. This paper examines the strengths of China’s Macro-environment and for this reason PEST analysis is directed as it is an important tool which evaluates the macro environment of the country. PEST Analysis Political: The Chinese political system is characterised as one party communist autocracy that makes a great commitment to national
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CASE STUDY: THE BUSINESS ENVIROMENT OF BRAZIL: NAVIGATING THE FINANCIAL CRISIS Brazil is the largest country in South America‚ covering around half of the total surface area of the subcontinent. It shares borders with every other South American country except Chile and Ecuador. The population of Brazil is estimated at 190 million. Brazil ranks fifth in the world in size and population. Discovered in 1500 by the Portuguese‚ Brazil gained independence in 1822. Upon becoming president in 1994‚ Cardoso
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Pest Analysis on Nordea Political 1. Legislation/law for information systems 2. Effectiveness of law v internet 3. Monopoly legislation 4. Trading from investors Economical 1. Economy of information systems in Scandinavia 2. Economical trends 3. Trade and industry 4. Competition of cost outside Europe Social 1. Wide demographic 2. Applying decent pricing to customer’s needs 3. Innovative idea to suite customer trends 4. Security Technical 1. Using different sites to their advantage
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between 0-14y represent 14.9% of the population. The 15-64 years 71.8% and 65 and over 13.3% according to figures released in 2009. As we can see of this pyramid the major part of Russian are aged between 18 and 30. These figures fit perfectly with the market target of the company since the main target of red bull product is teens and young adults. Finally concerning demographics let’s have a closer look at the distribution of the Russian population. We can notice that the population is massively concentrated
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MARKET AUDIT AND COMPETITIVE MARKET ANALYSIS Geographical region Estonia is the smallest of the three Baltic states‚ the main geographical landscape of plains‚ agricultural land‚ forests and swamps. All position low and flat‚ with an average elevation of less than 50 meters. Mild climate‚ influenced by the North Atlantic Drift‚ warm in winter and cool in summer. Average annual rainfall of 480-580 mm. Form of transportation and communication available in that region Estonia is an open economy
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Unilever in Brazil Case Write-up Background: Unilever is a $56 billion company that sells a wide variety of consumer goods. One of their most well-known products is powdered detergent. At the time this article was written‚ Unilever operated in over 150 countries worldwide. One of the countries that they have had particular success in was Brazil‚ where they controlled 81% of the market. The problem was that they were having trouble capturing the entire market‚ as the rest of the market was purchasing
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of outstanding success‚ the company finds itself facing a stable market‚ with competition becoming even more intense‚ distribution more complex and consumers more sophisticated. The executive Committee is convinced that the strategy that drove the company’s development in its first 40 years needs to open up a new growth path‚ thus this marketing plan for the strategy for the upcoming three years. External Analysis Customer analysis Approximately 35% of the 313‚000 million inhabitants of the U
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<b>Geography</b><br>Brazil occupies almost one-half of the entire South America continent‚ and is the fifth largest country in the world. It borders all Latin American countries except Chile and Ecuador. The 9‚170km coastline and the 50‚000km navigable inland waterways provide great potentials for water transportation which has not been well developed. <br><br>Brazil is topographically relatively flat. 40% of the land is under the Amazon Rain Forest. Most of the arable land is found in the South
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| Roaches | The Apartment pest | | Timothy Osborne | 12/3/2012 | Roaches and other pest seem to be immune to most pesticides nowadays. In the past few years I have notice that regardless how much you bomb‚ spray or put out traps they always come back‚ sometimes with a vengeance. In most communities‚ mainly apartment complexes‚ management hire exterminators for preventative measures. But in most cases it’s already too late for that. In recent years there have been studies performed
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BRAZIL: EMBRACING GLOBALIZATION? Background This case focuses on Brazil’s development strategy since World War II and on the change of the economic model following the debt crisis of the 1980s. At the time of the case Brazilian officials are deciding whether regional integration or globalization offer the best route to economic prosperity and development. This case illustrates the challenges that developing countries face in defining trade policy. It also introduces the role of regional trade
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