8 1. Introduction Coke was invented by Dr. John Pemberton‚ an Atlanta pharmacist and his three-legged brass pot all the way back in 1886; by 1985 Coke was closing in fast on its centennial anniversary. (Cook‚ 2002) Coke along with the legendary chairman Roberto C. Goizueta had witnessed a remarkable set of accomplishments during the 1980’s. There were some creeping problems‚ however. The 87-year old rivalry between Coca-Cola‚ the traditional market leader‚ and Pepsi Cola‚ the perennial runner
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For the third simulation the two profit organization had to create a calendar using two colors. One of the colors out of the two would give a team an upper hand in the simulation. My organization which is the non-profit Goodwill. In the simulation we sold goodwill but we also had the upper hand because we knew the color that would better the chance of an organization winning. Since we knew the color we could charge both profit organizations money so that one of them could have a better chance winning
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Question 1: provide a definition/ description of strategic planning process‚ addressing the critical issues/questions the process takes into account. Answers (a) Strategic planning process is an organization’s process‚ which is designed to identify a long-term goal or direction to develop the organization‚ and put into practice. Strategic planning guides conversations about an organization’s purpose‚ helps integrate perspectives from multiple stakeholders‚ and provides the steps to develop goals
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COLA WARS CONTINUE: COKE AND PEPSI IN 2006 The case is about the rivalry between two of the biggest companies in the world‚ Coca Cola and Pepsi. It is a battle which started in the early 1990s and which still characterizes the soft drink industry; but‚ as a former CEO of Pepsi said‚ it is a “battle without blood”: Coca Cola could not exist without Pepsi and the other way round. They mutually force each other to adapt their strategy to customers’ new needs‚ to apply competitive prices and to face
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About nine months ago‚ I made one of the biggest changes in my professional life‚ that would have profound impact on my non-profit that I lead. After not being satisfied with the disorganization of the non-profit. I made a change similar to the re-orientation discussed in the one assigned readings (Nadler 1989). I knew if I didn’t make the changes‚ my non-profit would have to go into recreation mode within 5-7 years (Nadler 1989). I knew once the company was in recreation mode‚ it would not be long
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PROBLEM 9–20 Performance Report for a Non-Profit Organization [LO1‚ LO4‚ LO6] The St. Lucia Blood Bank‚ a private charity partly supported by government grants‚ is located on the Caribbean island of St. Lucia. The blood bank has just finished its operations for September‚ which was a particularly busy month due to a powerful hurricane that hit neighboring islands causing many injuries. The hurricane largely bypassed St. Lucia‚ but residents of St. Lucia willingly donated their blood to help people
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AThe Advocacy Center for the Children of El Paso is a non-profit organization that has been helping children through the years. This organization began forming in the early 90’s and opened on Dec 19‚ 1996. The first victim that they helped was a 18-month old baby girl because she was abandoned. This organization has been helping the community by providing their services for children that have experience physical and sexual abuse. Advocacy Center is helping everyone in the community of El Paso and
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Market Research 27 EXECUTIVE SUMMARY Giant soft drink company Coca-Cola has come under intense scrutiny by the investors due to its inability to effectively carry out its marketing program. Consequently it is seeking the help of new Marketing Company to develop a professional marketing plan which will help the business to achieve its objectives more effectively and efficiently‚ and regain their iron fist supremacy on the soft drink industry. When establishing a new marketing plan every
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the world in which we operate - environment‚ social‚ economic - creating a better tomorrow than today." Their performance for 2010 lives up to their statements. On a constant currency basis‚ the net revenue grew 33 percent; core division operating profit rose 23 percent and core earnings per share grew 12 percent. In addition‚ management operating cash flow reached $6.9 billion‚ up 23 percent‚ which excluded certain items; $8 billion was returned to their shareholders through share repurchases/dividends;
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You are the new Director of Development in Goodworks non-profit. You are currently reviewing the internal controls over donations that are sent directly to Goodworks in the form of checks. Your review reveals that the checks are promptly endorsed "For Deposit Only‚ "but no list of the checks is prepared by the person opening the mail. The mail is opened either by the mailroom employee or by the employee who maintains the accounts receivable records. Mail receipts are deposited in the bank weekly
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