Forum Challenge 2013 Submitted By: Abhinav Daharwal Utkalika Mohanty Ramanjit Singh Anand With the Guidance by Prof. Ashis Mishra‚ IIM Bangalore Executive Summary: The project studies the various aspects related to rural retail in India. It proposes an ideal model for retail format. The business plan studies the market potential‚ customer segmentation‚ and various challenges faced in the operation of sustainable rural retail business chain. These is followed by summary of our understanding
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Case Study Case study methods involve Systematically gathering enough information about a particular person‚ social setting‚ event‚ or group to permit the researcher to effectively understand how it operates or functions. Case studies may focus on an individual‚ a group‚ or an entire community and may utilize a number of data technologies such as life stories‚ documents‚ oral histories‚ in-depth interviews‚ and participant observation. Types of case studies Stake (1995) suggests that researchers
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Case Studies C-1 INTRODUCTION Preparing an effective case analysis C-3 CASE 1 CASE 2 CASE 3 CASE 4 CASE 5 CASE 6 CASE 7 ABB in China‚ 1998 C-16 Ansett Airlines and Air New Zealand: A flight to oblivion? C-31 BP–Mobil and the restructuring of the oil refining industry C-44 Compaq in crisis C-67 Gillette and the men’s wet-shaving market C-76 Incat Tasmania’s race for international success: Blue Riband strategies C-95 Kiwi Travel International Airlines Ltd C-105 CASE 8 Beefing up the beefless
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Selected Answer Guide: CASE STUDY CASE 2-3 CAMRY goes interactive to attract black women Q1) There are three types of reference group influence – informational‚ normative‚ and identification. Assuming Bianca is a representative for the group consisting of successful‚ urban‚ professional African-American women‚ which type(s) of group influence do you see operating in this campaign? Informational influence is a potential since a member of the target group is implicitly saying‚ “You are
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Case Studies Definition: A case study is an in-depth study of one person. Much of Freud’s work and theories were developed through individual case studies. In a case study‚ nearly every aspect of the subject’s life and history is analyzed to seek patterns and causes for behavior. The hope is that learning gained from studying one case can be generalized to many others. Unfortunately‚ case studies tend to be highly subjective and it is difficult to generalize results to a larger population. Types
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Singhania Institute of Management and Research for providing us the useful information and their kind co-operation and tremendous support. Nishtha Sethi Simar Preet Singh PERFACE Term paper imbibes an integral part of Business Environment Studies. One cannot merely depend upon the theoretical knowledge‚ but such Term Papers propelled with fruitful classroom lectures which clear the fundamental concepts .To develop managerial administrative skills. Future managers have to enhance their analytical
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\ CASE STUDY National Foods Limited (NFL) History In 1970 the spice industry in Pakistan was unstructured‚ unbranded and loosely sold. It all started when the present management took over a small company called “National Food Laboratories Limited”. The company began its journey in a rented ware house in Dinar Chambers with the initial sales of only Rs. 16‚500 in the first year. The company created a spice mill and packaging plant
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Individual Case Write Up Read the case “ABB: Strategic Rise‚ Decline‚ and Renewal” (page 312). Answer the following questions: Assignment questions: 1. CEO Percy Barnevik‟s ideals in building ABB into a global corporate presence were wellfounded. Identify these ideals and discuss the factors which caused key areas to go awry and affect the performance of the business. 2. Identify and discuss the key strategic initiatives implemented by the various CEO‟s appointed after Barnevik‟s tenure to take the
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food-borne diseases is rising. These diseases cost society billions of dollars each year. According to the Centers for Disease Control and Prevention (CDC)‚ 33‚000‚000 cases of food-borne diseases occur annually in the United States‚ about 1 of every 10 Americans; about 9000 die. Salmonella and related strains cause an estimated 4 million cases of food-borne illnesses each year‚ and Campylobacter causes an estimated 2 million illnesses each year. Another bacterium‚ Escherichia coli 0157:H7 causes an estimated
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www.sciedu.ca/rwe Research in World Economy Vol. 3‚ No. 1; March 2012 Globalization and Economic Growth: A Case Study in A Few Developing Countries (1980-2010) Abdolmajid Arfaei Moghaddam (Corresponding author) Department of Civilization and Government Studies‚ Faculty of Human Ecology‚ University Putra Malaysia‚ Tel: +603-894-67058 E-mail: marfaeim@hotmail.com Ma’rof Redzuan Department of Social and Development Science‚ Faculty of Human Ecology‚ University Putra Malaysia‚
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