Case 1 – Virtual Supermarkets in South Korea Situation: HomePlus‚ the South Korean affiliate of the British supermarket chain TESCO‚ intends to expand its existing network of physical supermarkets with a number of virtual supermarkets at underground stations in Seoul. The concept is simple. Consumers need to download the HomePlus app to their smartphone and as they walk along the platform (waiting for their next train to arrive) they can scan the QR-codes of the products that are projected on
Premium Grocery store Hypermarket Supermarket
successful entry into the furniture retailing business in Sweden? Between 1935 and 1946 furniture prices rose 41% faster than household goods. Kamprad was intuitive enough to see this as a great business opportunity. IKEA took a new approach to selling furniture in Sweden. Instead of an expensive product that would take weeks for delivery‚ IKEA offered a product with a good design and functionality at a price that almost everyone could afford. Kamprad focused on selling furniture to young buyers who
Premium Household income in the United States Ingvar Kamprad IKEA
Case Study 1. Features of Salesforce.com are most helpful is the CRM and Collaboration section along with the IT and development section. They are the leader in customer relationship management (CRM) and cloud computing giving links to brother and sister companies of theres. There free trials and video demos they have demonstarating strategies. 2. If I was selling copy machines in a city with a population of 100000 people and wanted to do it through the salesforce.com I would go through the
Premium Customer relationship management Customer service Marketing
CASE PRACTICE #1 We noted in the chapter that some researchers have provided evidence that diversity training programs may not be delivering the expected outcomes. The authors interpret this evidence as a sign that corporate efforts to improve diversity are more effective when the focus is on concrete measurable goals with accountability. It may be that entrenched attitudes related to race‚ ethnicity‚ and gender are just too hard to change in short-term classroom settings. Others argue that diversity
Premium Sociology Affirmative action Discrimination
Management Information Systems [pic] Case Analysis Harrah’s high Payoff from Customer Information Date: 16th March 2006 Submitted By: ) 1. Discuss the factors that drove Harrah’s customer relationship Strategy. a) Integration of various casinos – This was the most important and effective step taken by Harrah. The integration helped them maintain commonalities in the gambling experience for customers. This in turn helped them in building a brand for the organization and subsequently
Premium Management Strategic management Organization
can be punishable with heavy fines‚ imprisonment and ineligibility to do business in US. 4. Read the Country Focus: “40 years of corruption in Nigeria” on page 58 of the Textbook and Part 2 Case “Siemens Bribery Scandal” on page 166 of the textbook (9th edition). Applying the facts of these cases and your understanding of the issue of bribery‚ answer the following questions : 1. Describe the political‚ social‚ and economic conditions in Nigeria from the 1970’s to the year 1999. The
Premium Political corruption Bribery Foreign Corrupt Practices Act
I JOLLIBEE FOOD CORPORATION II Executive summary of the case The case gives an idea about how the competition influenced Jollibee’s strategy‚ both domestic and international. Jollibee ‚which was a Filipino chain of restaurants‚ was forced to change their strategy with the entry of McDonalds in Philippines‚ which later transformed the company into a global company .The company faced serious challenges with their international exposure. The challenges included the conflicts with franchisees/Joint
Free Philippines
6. CASE STUDY ON HRM PERSPECTIVES JOBS AND WORK AND R.R DONNELLEY Changes in many industries are occurring‚ with a common thrust being efforts to increase productivity. Re-designing jobs‚ integrating information technology and increasing HR training efforts are all critical. One example illustrates what happens when jobs and work are changed. R.R Donnelley is the leading commercial printing firm in the U.S. One of its primary facilities is in Roanoke‚ Virginia‚ where 3.5 million books a
Premium Human resource management Change Employment
LAKE EOLA CHARTER SCHOOL: SECURING THE BRAND THROUGH ENVIRONMENTAL ANALYSIS (CASE SYNOPSIS) The case is about Lake Eola Charter School (LECS) in downtown Orlando‚ Florida‚ Ronnie DeNoia is the principal of this school‚ who completed a course on nonprofit branding at the Philanthropy & Nonproft Leadership Center at the local college. She done this course to shore up her understanding of planning and managing a non profit organisation. She wanted to apply her new learning to evaluate the school’s
Premium Qualitative research Quantitative research Strategic management
standardized the process of offering disassembled furniture to be put together at the consumer’s home. This was a groundbreaking concept‚ allowing for a much larger inventory at each store‚ and in turn allowing customers to actually obtain their products at the day of purchase. As a result of this new store layout‚ IKEA has been able to allow sales clerks to focus more on in-store displays and fast-moving lines‚ rather than loading and unloading large‚ bulky furniture inventories. Another huge advantage IKEA
Premium Supply chain Europe Difference