CASE STUDY: Panera Bread Company GM 691 Strategic Management Seminar for Leaders [pic][pic][pic] Prepared by Iryna Zaytseva Introduction Panera Bread Company is one of the businesses in the US Food Indusrty / bakery-cafe chain. Since its start ‚ it has grown significantly and has acquired a name for producing quality natural foods though in the initial periods. It has been more than 10 years ‚ since this company was formed. PB started with a modest 50 million USD investment in 1999 and
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reinforces does Salatino use to motivate his sales people? Salatino uses every ones favorite reinforcements‚ money! Money is considered a secondary motivator because its not considered a basic human need. Saltaino uses commissions ranging between 5% and 12% as an incentive motivate his employees to make sales. This secondary motivator is a positive motivator because money is why people have jobs and careers. 2. What kind of reinforcement schedule is used by Great Northern American to pay
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Week 5 Homework Chapter 10 Question 7: A. A postal scale for products weighing up to 2 pounds. Because of the specific words used that sentence they would have to use a direct distribution method. B. Children’s toys: (1) radio controlled model airplanes costing $80 or more‚ (2) small rubber balls. Usually with children toys you are able to use an indirect distribute channel‚ because you can house all of the supplies for the distribution of those toys. The small rubber balls would be a prime example
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and Reviews: Word of MOT 45 55 How to Win at ZMOT MOTs Next? 61 70 FOREWORD CHAPTER 3: CHAPTER 6: APPENDIX CHAPTER 1: CHAPTER 4: CHAPTER 7: END NOTES CHAPTER 2: CHAPTER 5: Equal Thought‚ Not Afterthought 59 Keep It Going 72 ACKNOWLEDGEMENTS 73 ABOUT THE AUTHOR 5 WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD WORD
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Case 4: Authenticity: Is it real or is it marketing? D. Cause Marketing Looking it up… Give a defenition of cause marketing and link it to the example in the text. Cause marketing or cause-related marketing refers to a type of marketing involving the cooperative efforts of a "for profit" business and a non-profit organization for mutual benefit. The altercation that Pete had with Marty‚ was about cause marketing. Pete his proposal was about supporting motorcycle safety (wearing helmets)
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Financial Controllership Assignment Case Analysis Transfer Pricing BIRCH PAPER COMPANY “If I were to price these boxes any lower than $480 a thousand‚” said James Brunner‚ manager of Birch Paper Company’s Thompson Division‚ “I’d be countermanding my order of last month for our salesmen to stop shaving their bids and to bid full-cost quotations. I’ve been trying for weeks to improve the quality of our business‚ and if I turn around now and accept this job at $430 or $450 or something less than
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Petrie’s Electronic Case‚ Chapter 5 Chapter 5 1. What do you think are the sources of the information Jim and his team collected? They conducted interviews with key stakeholders inside the company and also worked with the marketing group to put together some focus groups made up of loyal customers. The intent was to get some ideas about what would be valued in a customer loyalty program. Jim also spent time studying programs from other retail chains and those in other industries as well
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Case 8: Panera Bread Company 1. Panera Bread’s strategy is to make great bread broadly available to consumers across the US. The vision was to provide consumers with a high quality‚ authentic‚ fresh-dough artisan bakery and upscale quick-service dining experience. The following key elements comprise the Panera Bread strategy: a. Capitalize on market potential by opening both company-owned and franchised Panera Bread locations as quickly as possible. Management planned to expand the
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Case 2 Chem-Med Company 1. Net Sales Growth (all credit)=[(Current Year Net Sales-Last Year Net Sales)/Last Year Net Sales]X100 a. Sales Growth 2007=[(3814-3051)/3051]X100= 25% b. Using the same formula for the remaining years and the data in figure 1 of the pro forma section: 2008=40% c. 2009=40% d. 2010=40% 2. Net Income Growth=[(Current Year Net Income-Last Year Net Income)/Last Year Net Income]X100 e. Net income Growth 2007=[(1150-766)/766]X100=50%
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Regulation of Private Military and Security Companies Private Military Companies and Private Security Companies cover wide region of operation in today’s reality. They are giving administrations to practically every section of society‚ including individuals‚ associations‚ government workplaces‚ and landmarks. Their vicinity at each stride created the requirement for regulations. With a specific end goal to direct Private Military Companies and Private Security Companies‚ government ought to: 1. Set up
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