"Case solution of continental airlines 1992 by prof stuart gilson" Essays and Research Papers

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    Porter Airline Case Study

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    Executive Summary Porter Airlines is a continued success in the short haul air travel business. Its low cost structure has enabled them to be proactive in the industry and gain a fairly large market share. Porter’s strategic successes include its quick turnaround time upon departure and arrival‚ its competitive ticket pricing‚ web ticket sales and its exceptional customer service. In addition‚ Porter’s low cost and low maintenance on their Q400 turboprops give them a competitive

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    Shanzhai Case Solution

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    Shanzhai case solutions sunny What are the environmental factors that help drive the Shanzhai phenomenon? * In china‚ peoples are fearless experimenter’s mindset. * Eye holes in regulations specified Shanzhai folks scope to grow. * protection law of IP is very poor. * Comparatively weak‚ inconsistent or non-transparent business policy. * Shanzhai performers are very flexible & efficient vendors. What characteristics are critical to the success of Shanzhai

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    How We Saved Continental

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    Critical Leadership Skills Due: February 6th‚ 2014 Case Study #1 Right Away and All at Once: How We Saved Continental In this article‚ Greg Brenneman recounts his experience with Continental airlines and how he was able to successfully turn the company around. Continental had achieved the ’luxurious’ place of tenth out of the top ten airlines in the US based on customer service areas‚ and this was due to a number of problems. Brenneman explains that the method to reviving the crippled company

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    MARKETING SPOTLIGHT- SOUTHWEST AIRLINES Southwest Airlines entered the airline industry in 1971 with little money‚ but lots of personality. Marketing itself as the LUV airline‚ the company featured a bright red heart as its first logo. In the 1970s‚ flight attendants in red-orange hot pants served Love Bites (peanuts) and Love Potions (drinks). With little money for advertising in the early days‚ Southwest relied on its outrageous antics to generate word-of-mouth advertising. Later ads showcased

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    MAJOR CARRIERS Figure 1. Growth of Emirates through years Gulf Air reduced its number of weekly flights from Dubai from 80 to 39 in 1984. In response to this‚ Sheikh Mohamed bin Rashid Al Maktoum decided to create a new airline and thus began the era of Emirates airlines. Emirates was established in 1985 with two Boeing 727s from the royal fleet and an Airbus and a Boeing leased from Pakistan International Airways(PIA). It was initially the flag carrier of UAE. It carried 86‚000 passengers in

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    Conquistador Beer Suggested Solution October 10‚ 2003 Approach to the Problem • Calculate a Demand Forecast for the Company. Then calculate Break Even Volume and compare them. • Demand Forecast = Industry Demand * Market Share for Conquistador Beer • BEV = Fixed Costs / (Price – Variable Costs) Calculation of Industry Demand • Method 1: Uses Tables A and B. Per capita beer consumption * population Population Per Capita Beer Consumption (gallons)** 33.1 gallons 49.6 gallons Industry

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    I. Economy The economy plays a very large part in the airline industry. Recessions are known to cause less demand for air travel for both business and leisure travelers. The financial crisis in 2008 had an extremely negative impact on the industry. The companies saw sharp declines in both passenger traffic and profit margins. While the industries are still in a sensitive spot‚ the US airlines managed to make a small profit in 2009. Thanks to the efforts of combating the dwindling demand by shrinking

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    Rift Airlines Case Study

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    1. Rift Airlines’ operating costs are considerably higher than those of the competitor companies. The company‚ also‚ cannot reach the desired productivity level. Unless its operating costs decline‚ company cannot compete with other organizations that operate at very low costs. The company is spending too much for the employees. Other expenditures are rather high so the managers have to think about a way to reduce the costs and to increase the productivity. 2. Armstrong suggests reducing the number

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    The Brita Case Solution

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    ■ The Brita Products Company ◎ SWOT Analysis Strengths  Market leader in pitcher filter category‚ strong brand image  Large retail distribution system‚ presence in multiple channels (“Class to Mass”)  Loyal customer base‚ repeated purchasing replacement filters  Strong advertising and brand image‚ waterfall equals good‚ clean taste Weakness  Slowing growth in pitcher market  Lack of product diversity  Change in customer preferences‚ deficient attention paid to health concerns

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    Delta Airlines Case Study

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    April 2008‚ Delta Airlines announced its intention to merge with and absorb Northwest Airlines‚ formerly known as Northwest Orient. Delta Airlines had already grown through the acquisition of Northeast in 1972 and Western Airlines in 1986. Northwest was also a large airline‚ having absorbed Republic Airlines‚ itself a merger of North Central Airlines‚ Southern‚ and later Hughes Air west. Republic had an important hub in Memphis‚ as did Federal Express. The result would be global airlines with hubs in

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