Assuming the use of a plantwide overhead rate: a. Compute the rate for the current year. (Show your work for credit; 2 points) Cutting Machining Assembly Total Plant Direct Labor $300‚000.00 $200‚000.00 $400‚000.00 $900‚000.00 Mfg Overhead $540‚000.00 $800‚000.00 $100‚000.00 $1‚440‚000.00 1a) Plantwide O/H Rate 1‚440‚000/900000 1.60 b. Determine the amount of manufacturing overhead cost that would have been applied to the Hastings job.(show
Premium Costs Cost Management
Seeking Marketing Opportunities in the Contemporary Business Environment Summary: In this paper is amid to review the performance of Nokia in Chinese mobile phone market since 2002. A literature review about marketing research models such as 4 Ps‚ Porter’s 5 Forces‚ SWOT analyses is carried out by the author. After that‚ this paper explained the changes of market environment in last decade with competitor analyses. In addition‚ the author evaluates the market mix of Nokia. Opinions of how well
Premium Marketing Mobile phone Smartphone
Confectionery Industry Analysis of Latin America & Uruguay Business Environment of Latin America Analysis of the confectionery industry Pieter de Kroon 0824542 Zuyd University of Applied Sciences Index Introduction 1 Executive summary 2 Chapter 1: Global analysis confectionery industry 4 1.1 Introduction 1.2 The major global players 1.3 Trends: Tastes‚ consumption & climate 1.4 Markets 1.5 Suppliers and Manufacturers 1.6 Innovation in the confectionery
Premium Inflation
Case Study I - Barbie 7 April 2011 This case study will examine five questions affecting the marketing of Barbie. It will consider the environmental factors affecting Barbie‚ a SWOT analysis‚ her position and the implications of it in the BCG Matrix‚ her target market‚ and my strategy if I was product manager of the Barbie line. 1. A number of environmental factors impact Barbie. Regarding the environmental factor of competition‚ Barbie has two major competitors -- dolls from Spin
Premium Barbie Marketing Mattel
1.) How is e-commerce revolutionizing the business world? - E-commerce refers to the production‚ advertising‚ sale‚ and distribution of products and services from business to business and from business to consumers through the Internet. The biggest lures of e-commerce of consumers are the convenience of having round-the-clock access to the virtual store and the ability to engage in comparative shopping at minimal cost and effort. Through e0commerce‚ sellers can sharply reduce their cost of executing
Premium Marketing Apple Electronic commerce
| List of Figures iii List of Tables iii 1 QUESTION 1 1.0 Introduction 1 1.1 Marketing Mix Decision at FitFlop 1 1.1.1 Product & Customer’s Solution 2 1.1.2 Price & Cost 4 1.1.3 Place & Convenience 4 1.1.4 Promotion &Communication 4 1.2 Conclusion 5 6 QUESTION 2 2.0 Introduction 6 2.1 Geographic Segmentation 6 2.2 Demographic Segmentation 7 2.3 Psychographic
Premium Marketing
Marketing Case Study RIMOWA Marketing Strategies RIMOWA is a medium-sized German company that manufactures mainly exclusive aluminium suitcases with an identifying brand-feature of groove pattern on which they hold a patent. The cases get assembled manually in numerous production steps and offer a high-end product in an upper price segment. RIMOWA therefore pursues a benefit-oriented differentiation strategy. As this enterprise is known for its high quality products and has been quite successful
Premium Marketing
1. What is diversifiable risk? It is a part that can be eliminated by diversification . 2.What is preferred stock? Stock with dividend priority over common stock‚ normally with a fixed dividend rate‚sometime without voting rights. 3.What is risk premium? The excess return required from an investment in a risky asset over that required from an risk-free investment. 4.What is principle of diversification? Spreading an investment across a number of asset will eliminate some‚ but not all‚of the
Premium Investment Net present value Time value of money
Bond-A-Matic 2000. With uncertainties regarding brand image‚ advertising‚ manufacturing‚ sales force training‚ and distribution‚ the launch would not contribute to the company reaching its goal of becoming the premier marketer of instant adhesives for industrial use by 1985. Instead‚ Loctite’s focus should remain on instant adhesives and changes should be made to the existing distribution system to obtain this goal. Brand Dilution The Bond-A-Matic launch threatens the high quality image of the Loctite
Premium Advertising Marketing Brand management
Nauta AHP Case Study Because American Home Products (AHP) currently operates with virtually no debt‚ their financial risk is very small. This shifts the burden heavily towards business risk. A porter’s five forces analysis is appropriate to determine the exact levels of business risk for American Home Products. First‚ the threat of substitutes is a risk that AHP cannot afford to ignore. Because they spend very little on Research and Development‚ and have to rely on their marketing to catch up
Premium Weighted average cost of capital Finance