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    Comprehensive Case Notes Cases Module(s) to Which the Case Relates 2 3 4 5 6 7 8 9 10 Smith & Nephew - Innovex 3 10 Dairyland Seed Company 3 Businessland Computers‚ Inc. 3 7 Royal Corporation 2 5

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    Project Management plays an important and strategic role for many companies to innovate and sustain the challenges in today’s economic demands and for their long term growth. Upper management need to recognize the importance of project management and its fundamentals to better engage the employees for mutual benefits. Project management is not limited to a particular industry‚ such as engineering or construction‚ it is indeed relevant to many other industries too. One aspect of project management focus

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    Case Study II-2 The Challenges of Local System Design for Multinationals: The MaxFli Sales Force Automation System at BAT Overview (Class Discussion Case) Large multinational corporations are designed to leverage economic efficiencies in economy of scale and economy of scope across geographic regions. These efficiencies are challenged when local market tastes‚ business processes‚ or regulations render a one-size-fits-all solution suboptimal. In contrast‚ locally-tailored solutions may fail

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    Question 1 Why did IKEA decide to enter the Malaysian market through franchising? Do you agree with this strategy? What could have been alternative strategies? IKEA is one of the top sellers in furniture goods around the world. IKEA expanded to Malaysia and approaches high-risk market by franchising. IKEA used a conservative policy to globalize its business. IKEA never enters a new potential market by opening a retail outlet. IKEA sets up a supplier link with host country to reduce approach in which

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    FACILITES MAINTENANCE AND REPAIR CASE STUDY RND Biotech Case Study: Implementing Predictive Maintenance for Ultra-Low Temperature Freezers Submitted By: Regina Gracia E. Sandoval Carolyn Pulanco Glaiza Bustria Joyce Domingo Jeralyn Barrios Arabelle Loresto OM4A RND Biotech Case Study: Implementing Predictive Maintenance for Ultra-Low Temperature Freezers October 2008 CHALLENGE: * RND Biotech operates 300 ultra-low freezers (-80°C) that frequently fail‚ even though maintenance

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    concernd with sales and customer satisfaction only. Though it is true to certain extent‚ yet marketing is not simply concerned with sales and profit maximization. In fact depending upon the type or stage of demand the marketing task would differ. The study is based on sales and distribution techniques with a special ref. of L.G. electronic product. To know the influences of the techniques of sales and distribution it is important to prepare a study which provides the result of the better sales and distribution

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    Freight Forwarders can act as either a Principal or Agent. Describe in your own words the differences between each. Under what circumstances might a Freight Forwarder want to act as either a Principal or Agent? When Freight Forwarders act as principal‚ they assume all responsibility and liability for the pick-up‚ handling‚ transporting and delivery of the shipment as a regular common carrier would. Their name is on the BOL. When a Freight Forwarder acts as an agent‚ their liability ends once

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    Case study: 1. First priority to educating staff 2. How all the tea were processed? 3. Employer’s need to answer the customer questions? 4. Training employees has a knowledge about their product 5. Peet’s employees guide customers to taste‚ compare and learn about different teas. Peet’s provides excellent service as well as product Human and mechanical activities to satisfies the customer needs and wants. By providing good customer service they increase their product &service. United

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    The SITUATION: the Ben Brooks’ dilemma Ben Brook‚ 43 years old‚ a solid professional with 20 years of experience at Livingstone Corp.‚ is extremely disappointed for not having been promoted CEO of his company. For the first time in his life‚ he is reflecting about his personal and professional history and choices‚ trying to get some lessons for the future. He considers quitting his company for a CEO job in another one. The FACTS: Ben Brooks’ personal and professional life Our starting

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    Dennis Marriott Strategic Management Fall 2011 Sky West‚ Inc. 1. The dominant characteristics of the U.S. regional airline industry are they are mostly controlled by larger airlines or have a contract with them to secure flights. . Most regional airlines are there for smaller communities to access a flight to the major hubs. Most of the regional airlines service to major airports‚ so they are connected or part of a servicing contract with national airlines‚ who in turn are part of the operations

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