Ertiga‚ with a mixed sample of the population and to know the reason for purchase of car‚ the brand preference of the car consumer‚ factors which affect the consumer preference at the time of purchasing cars. This study has been done to know the market potential‚ the price categorization and scope of the designs and brands of cars which find liking by the various consumers of different age groups. A descriptive research procedure on demand and supply has been followed to come to the conclusions
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100 YEARS OF INDIAN CINEMA Indian Cinema has now completed 100 years on April 21‚ 2012‚ a country where over 1‚000 films are made every year‚ in several languages. During these long years Indian cinema has broken many new grounds and established several milestones. The Times of India‚ India’s major newspaper then‚ hailed it as "the marvel of the century". As writer and essayist Mukul Kesavan wrote‚ "The art of the cinema was fashioned in India at the same time as it was developed in the West". The
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|OLPERS MILK | | Consumer Behavior’s Project | |Spring 2008 | | | INTRODUCTION Company Engro is derived from the company logo of" Energy for Growth”. Engro Chemical Pakistan Limited (ECPL) is a Pakistani manufacturing and marketing company with its production based in Daharki (Sindh)‚ Karachi and a
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Natural Disasters of the Last 100 years 2010 Haiti earthquake The 2010 Haiti earthquake was an earthquake of catastrophic magnitude 7.0 Mw‚ with an epicenter near the town of Léogâne‚ approximately 25 km west of the capital of Haiti. The earthquake occurred at 4:53 local time on Tuesday January 12‚ 2010. For January 24 were at least 52 replicates of 4.5 or greater. An estimated three million people were affected by the earthquake. The highest death toll is estimated at 220‚000. Haitian government
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The sixties brought incredible change. Things began to penetrate during the previous decade‚ culturally‚ only to explode during the Vietnam War. At the same time‚ technical improvements changed how people lived while music changed how people thought. The Cold War continued to wage at this point. Dwight Eisenhower became the first presidential candidate to successfully use the television medium to campaign. In 1960‚ Kennedy perfected the television medium. The Kennedy Campaign knew how to use the
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and spread of Christianity. As Christianity spread throughout the world from 200 CE to 1300 CE‚ the impact of the religion changed the gender relations‚ economic structure and political institution of Western Europe. During the Roman Empire reign over Western Europe‚ the women in the upper class families had great influence and power within a household although men still had control (Stearns 87). Many women were active in business and controlled a small portion of all urban property as well as vital
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Britain in the 1960s 1960s The 1960s decade refers to the years from the beginning of 1960 to the end of 1969. It is known as the Swinging Sixties and is associated with the birth of British pop music and fashion. Events 1961 - First man in space 1966 - England won the football World cup 1969 - First humans to walk on the Moon Population 1960 Population of Britain was about 53 million 1960 World’s population was just over 3 billion. Homes and households Most houses now had a refrigerator
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aims to decipher how effectively Coca Cola Company has leveraged consumer behaviour in India. We have considered the challenges that India poses for the marketing of globally produced FMCGs (fast moving consumer goods) followed by observation of how the marketing of Coca Cola has been tailored for the Indian context and on its relative successes. Cultural Factors: Culture is the fundamental determinant of a person’s wants and behaviour (Philip Kotler). India has always been known for its cultural
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time to come‚ deviating from and strengthening the original fandom‚ and keeping a century-old brand as alive and as unique as it was when with the publishing of The Final Solution‚ Conan Doyle killed off the famous detective and had to face eight years of intense public pressure‚ who took to the streets wearing black arm-bands and demanding that he bring Holmes back. Few fictional characters have risen to the prominence and longevity as the Baker Street sleuth. Like any well-crafted piece of
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Explore how the writer of one of your choice from the relationship collections presents different ideas about relationships from those given in ‘song for last year’s wife’ The poem by Brian Pattern presents thoughts of a man who misses his wife. The man in the poem is directly talking to his wife which plays a role in the structure of the poem. On the contrary‚ ‘One Flesh’ by Elizabeth Jennings explores the effect of long term relationships as the poem is written about her parents‚ therefore it
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