Cognitive dissonance is described as the psychological discomfort experienced when there is an inconsistency between our own behaviours and our attitudes (Festinger‚ 1957). This unpleasantness‚ Festinger argues will motivate people to reduce this dissonance and to try and achieve consonance (consistency). People‚ according to Festinger (1957) when faced with cognitive dissonance will often change their attitudes towards an issue or situation rather than their behaviour. Stone‚ Wiegand‚ Cooper and
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Outline 1. Cognitive Linguistics: some basic facts 2. Branches of Cognitive Linguistics 1. Cognitive Linguistics: some basic facts What is cognitive linguistics? Cognitive linguistics is a branch of linguistics that focuses on the conceptual structures and cognitive processes that underlie linguistic representation and grammar in language. [3] Cognitive linguistics is the study of language in its cognitive function‚ where “cognitive” refers to the crucial role of intermediate
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relieved. I will obey my special orders and perform all of my duties in a military manner. I will report violations of my special orders‚ emergencies‚ and anything not covered in my instructions to the commander of the relief. The Eleven General Orders are common to all branches of the U.S. Armed Forces. It is best to learn these BEFORE boot camp: you will be expected to know these by heart‚ in any order‚ after a few weeks in basic training! 1. To take charge of this post and all government
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the surprising profitable opportunity. Thus‚ Asahi has encountered many challenges resulted from the high growth rate of sales and emerging competition. Asahi’s capital infrastructures and human resources are in need of expansion. Performance Measurement The annual sales growth rate from 1986 to 1988 had been an outstanding exponential growth (see figure 1). According to Exhibit 6‚ Asahi’s drastic sales growth in Super Dry beer has helped Asahi to outperform the other competitors in seizing market
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Memorandum To: David Perdue‚ Chief Executive Officer‚ and Dollar General From: Senior Advisor‚ Kenbex Consulting Date: November 9‚ 2010 Re: Does Dollar General have the right strategy to maintain a competitive advantage in their market? Executive Summary The primary aim of this Memorandum is to determine if Dollar General currently uses the right strategies to maintain and sustain competitive advantage in this industry. In addition‚ Kenbex Consulting will be looking into the issue
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GENERAL MOTOR At the new General Motors‚ they are passionate about designing‚ building and selling the world’s best vehicles. This vision unites of GM as a team each and every day and is the hallmark of their customer-driven culture. Based on an article published by Uncommon Thought in 2005‚ one of the biggest concerns relating to the day to day operations of General Motors was the increasingly erratic cost of fuel. Because GM relies on a steady supply of fuel for transportation of their vehicles
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Insurance may be describedas a social device to reduce or eliminate risk of life and property. Under the plan of insurance‚ a large number of people associate themselves by sharing risk‚ attached to individual. The risk‚ which can be insured against include fire‚ the peril of sea‚ death‚ incident‚ & burglary. Any risk contingent upon these may be insured against at a premium commensurate with the risk involved. Insurance is actually a contract between 2 parties whereby one party called insurer
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DISSERTATION REPORT ON Marketing of General Insurance Products (with special reference to Iffco- Tokio General Insurance) SUMITTED IN PARTIAL FULFILLMENT OF THE RQUIREMENT OF THE DEGREE OF MASTER OF BUSINESS ADMINISTRATION H.N.B. GARHWAL UNIVERSITY SRINAGAR‚ GARHWAL SUBMITTED BY: SUBMITTED TO: Vaibhav Joshi Ms. Prapti Tandon MIB IVth Sem Faculty of IMS MIB06037 INSTITUTE OF MANAGEMENT STUDIES‚ DEHRADUN CERTIFICATE I have the pleasure in certifying that Mr
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Visit www.examsbook.com for GK‚ Current GK of each month‚ Reasoning and math’s questions for All Exams Current Affairs and Gk – Jan 1- 15‚2014 1. In which of the following years government of India constituted the Cauvery Water Dispute Tribunal? [A]1986 [B]1990 [C]1995 [D]1994 Answer: 1990: The Cauvery Water Dispute Tribunal was constituted by government of India on 2nd June 1990 to adjudicate the water dispute regarding inter-state river Cauvery and the river valley thereof. 2. Recently
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Hebrews; As the title signifies‚ this book or epistle was originally addressed to Jewish Christians. In the early days following conversion through the preaching of some of Jesus’ original disciples‚ they became exemplary Christians and had helped supply the needs of other Christians. They had taken cheerfully the loss of their own possessions as they were persecuted for Christ’s name. However‚ at the time this letter was written their original teachers and leaders had died (Hebrews
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