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    Classical Social Theory essay. Rationalisation (Weber) The concept of Rationality is defined as the ‘Preoccupation with calculating the most efficient means to achieve one’s goals’ (Bilton et al‚ 2002. Pg31) rather than ‘motivations derived from custom‚ tradition or emotion’ (Encyclopaedia‚ 2003). Rationalisation involves concepts such as logic‚ calculation and efficiency‚- fundamental aspects of Modernity as proposed by Max Weber. Weber believed that modernity

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    The Concept of Absenteeism

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    Absenteeism is when employees fail to report to work when they are scheduled. Absenteeism can be costly and huge disruption for the employer. It is hard for any organisation to achieve its objectives if the staff fails to report to work. It can result in quality of the output and in some cases it can bring a complete closure for production. The definition of absenteeism‚ its causes‚ its affects on productivity and its costs in term of finances and administrative effectiveness are quite clear‚ the

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    Concept of Love

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    Concept of Love Love is a complex emotion of attachment and sometimes obsession. It cannot be classified so easily‚ though; it cannot be stuffed into a social concept and left there. Some people search for what seems their whole lifetime for love‚ whereas others may seem to fall in and out of love on a regular basis. Of course‚ people can love many things‚ but the love between two people is unique and special. It is a feeling of trust and wholeness. Love is rarely defined because everyone experiences

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    Marketing Concept

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    The marketing concept is a managerial philosophy that an organization should try to satisfy customers’ needs through a coordinated set of activities that also allows the organization to achieve its goals. The marketing concept strives to satisfy customers by determining what buyers want and then by using that information. Businesses also have to alter‚ adapt‚ and develop new products to continue earnings profits. By being customer oriented‚ objectives of a business‚ such as‚ increasing profits

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    Concept of Perspective

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    Good morning everybody. Today I am going to talk about two pieces of texts which explore the concept of perspective. So‚ what is perspective? Perspective is the way people see the world and towards everything happened around. It depends on different people‚ their background and personal experiences and their positions in the issue being discussed. Thus‚ it is never exactly the same even for two really close persons. And today‚ I prepared two pieces of texts which are both autobiographies

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    The concept of Prejudice

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    Prejudice can be defined in one of several ways. There is an intellectual as well as a behavioral aspect to the concept of prejudice. Prejudice encompasses negative thoughts and feelings that a person has toward another person. Thoughts and feelings linked to prejudice are generally not based upon the experience the individual‚ but rather the prevailing thoughts and attitudes of the society within which the individual has been socialized. These thoughts and feelings may also have an impact on the

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    Concepts of Morality

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    Define and compare the concepts of morality‚ law‚ and religion by explaining the source of each and whether one or all rely upon each other. Morality has to do with our ideas regarding what is right and what is wrong and how right and wrong behavior should be punished and rewarded. http://www.education.com/reference/article/moral-concepts-children/. As with the law and religion parts‚ they rely upon each other by the minds of many people. When religious leaders speak out on moral topics‚ their

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    The Concept of Advocacy

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    interest of their client. The nurse taking on the role of advocate is better prepared to provide the client specific care needed for each unique situation and has a stronger rapport with those involved than one who chooses not to advocate. This concept is important because it is the nurse‚ not the doctor‚ who is on hand meeting these needs while the client is seeking care. Advocacy provides nurses with a plethora of opportunities to ensure clients‚ and their families receive the best treatment

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    creative concepts

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    meanings. The combination of images‚ words‚ colors‚ and slogan must be interpreted by the audience or consumer.[67] The “key to advertising analysis” is the signifier and the signified. The signifier is the object and the signified is the mental concept.[68] A product has a signifier and a signified. The signifier is the color‚ brand name‚ logo design‚ and technology. The signified has two meanings known as denotative and connotative. The denotative meaning is the meaning

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    Concept of Motivation

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    to action toward a desired goal; the reason for the action. General motivation is concerned with effort towards any goal‚ whereas effort towards Organizational goals reflects work-related behavior. Many contemporary authors have also defined the concept of motivation. Motivation has been defined as: the psychological process that gives behavior purpose and direction (Kreitner‚ 1995); Motivation is operationally defined as the inner force that drives individuals to accomplish personal and organizational

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