Shopping at Amazon.com?: consumer’s perspective A qualitative report Submitted by: Vaibhav Singh Student id: K0943552 Module Name: E-commerce operations (BBM001) Module leader: Mr. John Eldred Date of submission: 30th January 2010 Word count: 3599 Table of Contents I. Executive Summary 3 II. Introduction: 4 III. Defining E-commerce: 5 III a). Types of e-commerce: 7 III b). Ecommerce applications: 8 IV. RESEARCH REPORT: 9 IV a). Company Profile 9 IV b). Strengths and weaknesses: 12 V. Research
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Title: Click versus Brick: The impact of eCommerce on Shopping Centres and the growth of Omnichannel shopping channels Author: Johann Pretorius Institution: Faculty of Engineering‚ Built Environment and Information Technology‚ University of Pretoria Date: 21 August 2017 The disruptive effects of internet commerce are being felt by traditional bricks-and-mortar retailers and will increasingly influence shopping centres. Within the shopping environment context‚ the competition from internet retailers
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The Future of Fashion: A Business Perspective Contents Introduction Aim Objectives Methodology Secondary Research Conclusions Recommendations Bibliography Appendices Introduction In light of the difficult year head‚ a number of consumers have experienced the significant financial difficult. However‚ in China‚ derived from China GDP Growth Rate report‚ the Gross Domestic Product (GDP) in China expanded 9.1 percent in the
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Market Research Report On Analysing Online Retail Possibilities For South African Businesses Prepared by Asaad Manjoo Contents Chapter 1: Introduction 1.1 Aim of the research study 1.2 Problem Statement and Objectives
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sometimes it can groom potential competitors(Michael 2009). To be a shop-front retailer‚ it is difficult to say that online shopping can be defeated‚ it is because the current market trends of purchasing is face to the development of E-business which is online shopping‚ but companies can through some ideas in order to achieve the objective what reduce customer enthusiasm for online shopping then increase its own profits. Looking at the marketing process (Elliott‚ G. et al‚ 2008‚ p.195)‚ Marketing department
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A; Yan‚ Ruiliang. “Pricing strategy for companies with mixed online and traditional retailing distribution markets”. Emerald Group Publishing‚ Limited. Business And Economics--Marketing And Purchasing. Santa Barbara‚ United Kingdom. 2008. Pp 48-56. Scholarly Journals. http://search.proquest.com/abicomplete/docview/220598485/13C4FE6AEA125A60378/1?accountid=11620 When a company employs a multi-channel strategy‚ an important question is what pricing strategy should be adopted so that the company
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ONLINE SHOPPING PERCEPTIONS OF OFFLINE SHOPPERS Manouchehr Tabatabaei‚ Georgia Southern University‚ mtabatab@georgiasouthern.edu ABSTRACT Recent advancements in technology have facilitated commerce around the globe. The online medium of commerce has provided and will continue to provide great opportunities for consumers and businesses. However‚ there are a number of issues that need to be addressed before the advantages of online shopping can be fully realized. One significant aspect is consumer
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A FINAL PROJECT REPORT ON “CONSUMER PERCEPTION TOWARDS ONLINE GROCERY STORES” SUBMITTED IN PARTIAL FULFILMENT OF THE REQUIREMENTS FOR MASTER OF MANAGEMENT STUDIES TO UNIVERSITY OF MUMBAI BY RAINU TANVEER SINGH SPECIALIZATION: MARKETING ROLL NO. 40 Batch: 2010-2012 UNDER THE GUIDANCE OF PROF. ANNIE PILLAI Guru Nanak Institute of Management Studies and Research MATUNGA‚ MUMBAI – 400 019 Table of Content Chapter No. Topic Page No. 1 Executive Summary 03 2 Literature Review 05 Industry
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3. Brand Value Proposition 4. Brand Communications Audit 5. Product Category Audit 6. Product Category Competitor and Substitute Analysis 7. Key Strategic Market Drivers for the Product Category 8. Conclusion 1. History & Overview ASOS (as seen on screen) is a leading online fashion and beauty seller for both men and women in UK. Offers on the ASOS.com website and have over 50‚000 branded and own label product lines such as YSL and Balenciaga‚ with around 1‚500 new product lines
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situation. While developing its own brands of products‚ Tesco also offers other companies’ brands of products‚ for the reason of supplying such a large varies brands of products and services‚ is to provide more choices for customers when they are shopping at Tesco‚ and this eventually help it to meet the customers different wants and needs more successfully as they don’t have to go to several places to find the products and services they need. For example‚ we can buy Tesco’s brand of shampoo‚ as well
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