"Consumer perception towards global fast food brands" Essays and Research Papers

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    disadvantages fast food

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    DISADVANTAGES OF FAST FOOD Fast food is pretty controversial. It has some advantages like saving time and money‚ but also some drawbacks‚ most of them related with one’s health condition. The popularity of fast food is on the rise in more and more countries of the world. Many people consider it a convenient source of food especially given the fact that the modern man is always in a hurry. This type of food is prepared and served very quickly and it can be excellent for busy people or for single

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    Fast Food Nation

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    "Fast Food Nation" by Eric Schlosser One doesn’t need to be a Rhodes scholar to figure out that Eric Schlosser‚ in his book Fast Food Nation‚ has a bone to pick with the way America eats. The name of the book alone‚ carrying with it cultural baggage‚ reveals that he is not a fan of the great American hamburger. If you read the book‚ though‚ you will realize that he’s not half as much against the french fries that often go with that burger‚ although he’s no particular fan of those‚ either. Schlosser

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    By the end of Nokia’s Financial Year 2011‚ they reported a loss of $1.5 billion USD (Jamie‚ 2012) This report will analyze the brand elements of Nokia as well as to explore on 3 consumer behavior concepts that influence the choices of purchasing mobile phones. The concepts that will be discussed are the Decision making process‚ the Self-concept and the Attitude-towards-object model History of Nokia Nokia started out as a pulp mill in 1865‚ processing wood and paper on the banks of Tammerkoski

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    launched iPod‚ the world’s first portable hard disk media player in 2001. The launch of the iPod has brought about a revolution in the music industry with preferences of the consumers having changed from physical sales to digital sales. We would study the iPod phenomenon and the factors that have led to its tremendous consumer response. Currently‚ Apple iPod is the leader in portable music player devices all over the world. With sales of more than 45 million iPods in the period from July 2010 to

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    CHAPTER 1: INTORDUCTION 1.1 BACKGROUND OF THE STUDY: Retail store is the place where the customers take a decision on the purchase of the products offered by the retailer. The store also influences the perception that customers forms in their minds about the store‚ the products‚ services and staff. . Managing store operations for a small retail business of any size or complexity from the neighbourhood grocer to the national retail chain is a challenging task .It requires integration among

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    fast food problems

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    Fast Food Problems Over the years‚ how people live has changed a lot‚ so did the way they find their food. The fact that they have become very busy has made them look for easier ways to get food than cooking. Because of this situation‚ many fast food restaurants have been established. The increase in fast food consumption brings about several problems such as malnutrition‚ different health issues and extinction of the habit of cooking; however‚ these issues can be resolved by a joint

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    American Fast Food

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    The most popular American fast food products are hamburgers‚ cheeseburgers‚ hot dogs and French fries. Fast food has become an important part of the American Food Culture for a long time. In fact‚ America is called a fast food country due to its strong fast food habits. According to some surveys‚ Americans spend more money on fast food than on education‚ new cars and computer software buying; 200 millions of Americans visit fast food restaurants weekly; nearly 90 percents of American children visit

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    Fast Food description

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    Fast Food is more Disadvantageous than Advantageous for Our Lives Fast food are food that provide us convenience by allowing us to buy food from almost everywhere without long waiting time. (Stein N‚ 2011) Firstly‚ the advantages of fast food will be explained and discussed. Secondly‚ the disadvantages of fast food will be discussed. Finally‚ a conclusion will be made with both advantages and disadvantages considered. The first disadvantage of fast food is it’s health concern. Fast food are generally

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    Fast Food Nation

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    Fast Food Nation The Golden Arches Most people would expect Fast Food chain restaurants to be a happy‚ convenient‚ inexpensive‚ and quick place to pick up a meal. The decision to stop for fast food‚ is made on spur of the moment‚ without much thought. The vast majority of customers do not set out to eat at a Burger King‚ Wendy’s‚ or McDonalds. Often‚ they’re not even planning to stop for food until they see a big sign‚ a familiar building‚ and set of golden arches. Fast food‚ like

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    Effects of Fast Food

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    EFFECT OF JUNK FOOD ON HEALTH * JUNK FOOD FACTS * ANALYSIS OF QUESTIONNAIRES * RESULT * QUESTIONNAIRES FILLED BY RESPONDANTS * BIBLIOGRAPHY INTRODUCTION Junk food is typically defined as foods with little nutritional value that are high in calories‚ fat‚ sugar‚ salt‚ or caffeine. It is widely believed that the term was coined by Michael Jacobson‚ director of the Center for Science in the Public Interest‚ in 1972. Common junk foods include salted snack foods‚ gum‚ candy

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